Handled McDonald's North & East India.

Brand and Product Marketing- Star TV BGEC: End to end promotions of early prime time shows by planning and implementation of using own and outside media, digital promotions, PR coverage and BTL activationPartnering with internal and external creative agencies, along with external vendors, for new launches and sustenance of shows to meet desired targets and goals to help achieve premium pricing of products and time slotsBrand Solutions, Marketing and Sales: Coordinate with Sales and Product Revenue Strategy team to help partner brands achieve end to end premium solutions for their desired campaign goals through planning and execution of seamless in-content brand integrations in across all propertiesCreating and executing TV led campaigns with Star Jalsha characters, along with facilitating secondary elements accurately in content for optimum brand mileageSome brands handled are ITC, Asian Paints, Britannia, Cadbury, Abbott, L’oreal, Vodafone, Ultratech, Amazon, Fortune, Godrej among many other multinational, national and regional brands On Ground Events and Activations: Handled and executed three successful ROU reach out programs across three districts. Each event was packaged as a 2-hour non-fiction special event content.ROU BTL Outreach Program: Planned and executed ROU outreach programs across Bengal, that helped build a stronger brand affinity in the ROU districts, gave new launches a boost and positively affected distribution in both districts.Corporate Communication: Ideated and created the channel newsletters for B2B as part of sales outreach program.

Handled Tata Steel and Airtel Eastern India and more.

Handled Bandhan Bank, La Opala and India Post Payment Bank.

Handled The Telegraph, Peerless and Khimji Jewellers

Handled Zee Bangla, Colors Bangla, Siddha Group and Primarc Group

Handled Emami’s Starmark Retail Chain

Handling various clients, and managing their day to day marketing, corporate communications, co branding and advertising activities in FMCG, Hotels & Entertainment,Fashion, Sports, Tours & Travels, Gold Retailing, Medical Care, Lifestyle, Healthcare, etc.

Complete 360 Degree campaign for West Bengal Tourism.

Non Fiction TV show Coffee & More.