As the Director of Product & Marketing, my responsibilities are:- Defining product goals and ensuring they align with customer needs and business priorities.- Managing the entire product lifecycle, from idea generation to launch and beyond.- Prioritizing features and enhancements based on customer feedback and market research.- Collaborating with engineering, design, and other teams to ensure timely and successful product delivery.- Setting clear timelines and milestones for product development and tracking progress.- Ensuring products are user-friendly, addressing any issues or bugs that arise quickly.- Gathering and analyzing user feedback to continuously improve products.- Conducting competitive analysis to keep our products ahead in the market.- Communicating product updates and progress to stakeholders and ensuring everyone is aligned.- Making sure that product releases are well-coordinated with marketing and sales efforts.

Product & Marketing expert with hands-on experience in overseeing the development & launch of products, coordinating cross functional teams, ensuring product goals alignment with company goals, running cost-effective Google ads and digital marketing campaigns. I am responsible to manage, plan, and execute PPC, Search Engines, and Social Media campaigns for Mobile applications and web projects.Some of the other responsibilities are the following:-Conduct keyword research and selection for pay-per-click campaigns and mobile marketing projects.-Analyze overall company’s marketing strategy and run campaigns that return high conversions at a reasonable cost.-Monitor, on an on-going basis, campaign results and manage projects to ensure continued high rankings.-Updated with new changes used to come by Google in Google Ads-Proactively make strategic PPC campaign recommendations.-Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns.-Monitor campaign results, analyze key metrics and optimize click-through and conversion rates.-Optimize landing pages for search engine quality score.-Measure the success of a social media campaign-Monitor budget spent and bids for traffic quality and conversions-Proactively work for maximum ad visibility and target marketing-Effective coordination with the Design team for optimal paid landing pages-Serve as liaison with paid search engine contacts.-Facebook Marketing

PPC Expert with hands on experience in running cost effective Google ads and digital marketing campaigns. I am responsible to manage, plan and execute PPC, Search Engine, and Social Media campaigns for Mobile application and web projects.Some of other responsibilities are following:-Conduct keyword research and selection for pay-per-click campaigns and mobile marketing projects.-Analyze overall company’s marketing strategy and run campaigns that return high conversions at reasonable cost.-Monitor, on an on-going basis, campaign results and manage projects to ensure continued high rankings.-Updated with new changes used to come by Google in Google Ads-Proactively make strategic PPC campaign recommendations.-Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns.-Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates.-Optimize landing pages for search engine quality score.-Measure the success of social media campaign-Monitor budget spent and bids for traffic quality and conversions-Proactively work for maximum ad visibility and target marketing-Effective coordination with Design team for optimal paid landing pages-Serve as liaison with paid search engine contacts.-Facebook Marketing

Managed the Business Development team to generate business for the company through portals.Created and maintained project schedule and technical documentation.Led a team of 4 high performing Business Development Executives.Technologies​: Upwork, Freelancer, PPH

Developed front end for websites according to requirements.Worked in a team of 8 web developers.Working on legacy websites to make them responsive and cross-platform compatible.Technologies​: HTML, CSS, JS

Designed and coded websites for clients in wordpress according to requirements.Worked with a team of 3 engineers.Technologies​: ​Custom PHP, Wordpress, Plugin Development