Marketing Director
CurrentLeading the marketing strategy and execution for DashBond Agency across the MENA region, overseeing a portfolio of clients from various industries, including retail, FMCG, and digital solutions.Managed and optimized marketing budgets exceeding $10M annually, ensuring maximum ROI and efficient resource allocation.Directed and developed a marketing team, fostering a culture of continuous improvement and skill development, resulting in a 20% increase in campaign effectiveness.Created and executed comprehensive multi-channel campaigns, including social media, search, and display, driving significant growth for clients.Developed and implemented paid media strategies, successfully growing DashBond’s client base by 30% year-over-year.Led high-profile pitches to secure new business, working closely with the business development team to align marketing strategies with business objectives.Provided senior leadership in client meetings, offering actionable insights to enhance brand positioning and market penetration.