Akif Malik Email & Phone Number

Karāchi, Sindh, Pakistan

Karachi, Pakistan

I am currently Head of Sales & Marketing at Emaar Pakistan, a 100% subsidiary of Emaar UAE Properties with a direct sales team of 15 people and an ever expanding REC network.Emaar Pakistan achieved sales of 19 billion in 202; their highest ever since its inception.We also launched a new Residential apartment tower, "The Views" in Karachi along with Residential Plots "Alma" "Meridian 2" in Islamabad, which were completely sold out in record time. Along with selling stuck inventory, we have been constantly expanding our broker channel.

Karāchi, Sindh, Pakistan

When I was moved to Head of Bancassurance, the objectives were defined as:1. Launch Vitality Product with our Banking Partners.2. Grow the Bancassurance book by expanding our banking partners, maintain relationship and generate business from IGI Life's banking partners.During that 1 year as Head of Bancassurance, we launched Vitality linked product with 3 banks through branch banking network and call center channel. I also activated our dormant banking partners like MCB along with an improvement in the processes to make it speedy with an increased focus on training of the human capital.This resulted in IGI Life achieving its highest ever share in those banks and its Highest Ever Banca Sales since 1996.

Karāchi, Sindh, Pakistan

While working for IGI Life, I was an essential part of the team which brought world's leading behavioral change program "Vitality" to Pakistan through IGI Life and established a brand new direct sales model for Vitality Sales; with hiring of people all new to the insurance industry.Along with this, developed regulatory approved trainings; resulting in accreditation of IGI’s training institute with SECPAs Head of Agency Sales, opened Peshawar Branch, Okara Branch, re-started Multan office along with few other locations while launching IGI Life Takaful within Agency.Grew the Agency New Business book by 40% over last yearthrough hiring of direct sales team to around 800 people while redefining products & processes.

Karāchi, Sindh, Pakistan

Heading the Agency distribution channel with a team of 9 people, reporting to me. Agency distribution channels manages the production coming from various all the branches of AIG Pakistan from more than 200 agents & Tier 2 brokers.In 2014, agency generated approx. USD 4.3 million in Business.Around 70% of the agency production was Consumer Lines (inc. Motor Insurance, Personal Accident) while 30% was Commercial Lines (inc Property, Marine, Casualty & Financial Lines)Under my supervision, the agency distribution channel grew by 17%, far outpacing the Pakistan’s General Insurance Industry’s growth of 3.5%- 4%.The growth was achieved through a number of initiatives:• New Agent recruitment and training them on our preferred segments, evaluating their performance, providing guidance and rewarding them on achieving targets• Identifying the profitable Motor Vehicle segments and working with the Auto Dealerships in those segments• Working with Tier 2 brokers, providing them with the necessary Product and Process training and a one-window solution to their queries. This resulted in a faster response time and a better quote to bind ratio• Focusing on renewals and encouraging the agents to cross sell other products to the same customer• Running short period campaigns for both new and renewal businessI am also managing the relationship with Tier 1 brokers i.e. AON, Marsh, Willis. These brokers did a business of approx. USD 4 million for AIG Pakistan in 2014.

Karachi, Pakistan

Responsible for top line and bottom line growth of my department along with the multitude of products distributed through various channels.Established and maintained relationship with multiple insurance distribution partners like Brokers, Agents, Banks, Airlines, Travel Agencies & Affinity partners for sales of AIG's Accident & Health products.The banks which were selling our products through their branch network and call center included:• Citibank• HSBC• Faysal Bank• Habib Bank – amongst the top 3 banks of Pakistan• Allied Bank – amongst the top 5 banks of PakistanTargeted a segmented approach and launched 9 different products; some were mass market products, few were aimed for a niche segment while some were distributed exclusively through a specific distribution channel.Focused approach with various distribution channels helped grew my department’s book by 18% YOY while the industry grew by 4%There was a team of 3 people reporting directly to me and the growth in business was made possible by shifting the business towards automation and improved processes.

Lahore, Pakistan

KSB Pumps is a leading German Pump Manufacturing company with turnover in excess of 2 billion Euros.I was Responsible for managing the sales of Sindh Region through a team of peopleI grew the book of Sindh Operations from PKR 240 million to PKR 340 million in 2 years; 42% increase.I managed Exports at KSB Pumps Pakistan (from 2002 to 2004) and interacted with the Regional and Global KSB Team to secure orders from Germany, Egypt, Turkey, Singapore, Malaysia, Thailand and Indonesia.

Lahore, Pakistan

SMEDA (Small & Medium Enterprise Development Authority) is an Institute of Government of Pakistan and was established to develop SMEs of Pakistan. I joined in their Light Engineering department.Launched the publication "Trade Secrets - Pakistan Edition; Export Answer Book"​ and was part of the team which wrote "Textile Vision 2005".Made a number of Business Plans which helped entrepreneurs secure loans to start or expand their businesses.

Lahore, Pakistan

Paktel was the First Mobile Telecom operator of Pakistan, setup by Cable & Wireless UK.I was responsible for looking after approx. 50 corporate accounts as their Key Account Manager.

Mba

B.Sc., Mathematics, Physics, Statistics

F.Sc., Sciences

Matriculation, Sciences

Matriculation, Sciences