Aya K.

Aya K. Email and Phone Number

Founder and CEO @ LeapEngine
South Orange, NJ, US
Aya K.'s Location
South Orange, New Jersey, United States, United States
Aya K.'s Contact Details
About Aya K.

A digital marketer with 14 years of experience, I started LeapEngine to bring high quality digital marketing solutions to SMBs and startups. After working at other agencies and witnessing exorbitant prices they’re charging while putting inexperienced people on client accounts, who were frankly mismanaging those campaigns, I felt like those brands were robbed. And researching competitor digital marketing agencies for SMBs, seeing their prices and services, I was shocked that someone who JUST got their certification with little to no experience was again charging small businesses while their campaigns weren’t properly set up. I decided to do something different with LeapEngine. I wanted to bring world class quality and experience from top marketers, at a fraction of the cost to SMBs and startups. I’ve hand picked my team of experts, each with 5-25years of experience, which meant there were no unnecessary experimentations with client campaigns, quicker and stronger ROI. Not only we support our clients with bespoke digital marketing solutions, but also offer partner programs for guaranteed path to success where our fees are tied to client results. Our services encompass comprehensive campaign management, insightful strategic coaching, and tailored training programs, all designed to maximize revenue growth and client acquisition for our clients.Our approach at LeapEngine is results-driven and customer-centric, guaranteeing impactful outcomes for businesses striving to achieve their marketing objectives without exceeding their budget.

Aya K.'s Current Company Details
LeapEngine

Leapengine

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Founder and CEO
South Orange, NJ, US
Employees:
2
Aya K. Work Experience Details
  • Leapengine
    Founder And Ceo
    Leapengine
    South Orange, Nj, Us
  • New Jersey Innovation Institute
    Startup Mentor
    New Jersey Innovation Institute Sep 2024 - Present
    Newark, Nj, Us
    Supporting startups with marketing mentorship
  • Leapengine
    Founder And Ceo
    Leapengine Jul 2023 - Present
    We help small business owners increase revenue and reach dream customers through the power of digital marketing without breaking the bank, results guaranteed.We provide done-for-you marketing campaigns, strategic coaching & consultancy services, and customized training programs. We offer Pro Bono or discounted services for minority-owned businesses, purpose-driven organizations and nonprofits.Note: new site under construction
  • Microsoft
    Digital Media Advertising Sales & Account Management
    Microsoft Aug 2015 - Oct 2021
    Redmond, Washington, Us
    Clients: Macy's, Estee Lauder Companies, Comcast, AT&T, PNC, P&G, Humana, Sanofi, Autoweb, RealTruck, Nestle.- Empower customers by helping them achieve their goals through Microsoft Advertising solutions (Paid search and Native ads), managing book of business of strategic advertisers including Estee Lauder, Pfizer, P&G and others- Trusted advisor to customers providing custom strategy recommendations, forecasting and planning as well as execution on the approved initiatives, providing end-to-end support from idea to execution- Partner closely with analytics, engineering and other vendor teams to collaborate on strategic recommendations and execution- Top 5 quota attainer FY18 H1 with 160% Q.A. incremental 8M in revenue. Current quarter pacing 115% Q.A. - Platinum Club Top Attainment in FY18- 2X in North America Win Wire- All Blacks award winner for performance, leadership and culture- Microsoft + LinkedIn NY Toastmasters chapter founding officer and President- Leader and participant in D&I groups and initiatives (Women of MSA NY, Women@MSFT NY, Brave Circle co-lead)- Graduate of Landmark 4 month coaching program Self-Expression and Leadership, coaching 5 participants with tangible results- Mentor in the Global Give Back Circle program
  • Columbia University In The City Of New York
    Adjunct Instructor At Columbia University Digital Marketing Bootcamp
    Columbia University In The City Of New York Apr 2020 - Aug 2020
    New York, Ny, Us
    - Lead classes for Digital Marketing Bootcamp- Worked with Teacher Assistants and staff to prepare for the class and to evaluate post-class, continuously improving specific aspects of teaching- Contributed to curriculum updates, refreshes and development for future bootcamps
  • Tinuiti
    Digital Media Advertising Account Management
    Tinuiti Nov 2014 - Aug 2015
    New York, Ny, Us
    Clients: The Economist, Master & Dynamic, Moroccanoil- Led digital marketing initiatives for clients consistently exceeding goals, inclusive of paid search, social, video, programmatic, shopping, email advertising products- Provided end-to-end support from reporting, strategy, planning and forecasting, pitching and execution- Trained and mentored new hires- Contributed to the agency blog and was the agency YouTube Guru
  • Tbc
    Digital Media Advertising Account Management & Analytics
    Tbc Oct 2013 - Oct 2014
    Baltimore, Maryland, Us
    Clients: UMUC, Haribo- Managed SEM initiatives for lead generation, ecommerce and brand awareness, exceeding goals (sales grew by 416% at lower cost-per-acquisition)- Led optimization and testing projects including ad extensions, shopping ads, SA360 bidding models, search funnel attribution modeling, quality score tactics, match type strategies, video and email advertising- Created digital media plans leveraging back-end conversion data, business imperatives, seasonality, attribution modeling and front end performance- Conducted landing page A/B tests- Presented on a panel at eMarketing Association conference in San Francisco
  • Laureate International Universities
    Digital Media Analytics & Account Management
    Laureate International Universities Sep 2012 - Oct 2013
    Miami, Florida, Us
    - Managed lead generation efforts via paid search, display, native, video and email advertising in English and Russian- Ran A/B and multivariate tests with Adobe Test & Target and Google Experiments- Project managed SEO focused microsite development in Russian and English collaborating internationally with team members in the US, France, Switzerland, Russia and Kazakhstan- Spearheaded email marketing project to transition from regular to responsive design, from ideation to execution and measurement
  • Mns
    Marketing & Media Planning
    Mns Jan 2012 - Aug 2012
    Brooklyn, New York, Us
    - Coordinated and project managed marketing production and event planning- Planned media for advertising, including digital and offline (out of home)- Managed a team of 3 specialists in social media, email marketing and creative design
  • Groupm
    Digital Media Internships
    Groupm Jun 2010 - Aug 2011
    New York, Us
    2 Internships over two consecutive summers:- Collaborated on digital media planning for UPMC, Welch's 100% Purple Grape Juice- Presented the media plan in front of 50 stakeholders including GroupM executives and brand decision makers- Helped with paid search campaign management and optimization, writing ad copy, building out campaigns with keyword expansion, bidding strategies

Aya K. Skills

Digital Marketing Sem Google Analytics Email Marketing Social Media Marketing Online Advertising Social Media Google Adwords Media Planning Marketing Advertising Web Analytics Msn Adcenter Media Buying Marketing Communications Web Marketing Ppc Lead Generation Facebook Online Marketing Digital Media Search Engine Marketing Creativity Market Research Marketing Research Marin Software Innovation Efficiency Digital Strategy Mobile Marketing Youtube Analytics Interactive Marketing Search Advertising A/b Testing Integrated Marketing Direct Marketing Marketing Strategy Coaching Paid Media Campaign Management Content Marketing Retargeting Coaching And Mentoring

Aya K. Education Details

  • Baruch College
    Baruch College
    Marketing
  • Ohio Wesleyan University
    Ohio Wesleyan University
    Computer Science
  • The Philadelphia Center
    The Philadelphia Center
    Entrepreneurship

Frequently Asked Questions about Aya K.

What company does Aya K. work for?

Aya K. works for Leapengine

What is Aya K.'s role at the current company?

Aya K.'s current role is Founder and CEO.

What is Aya K.'s email address?

Aya K.'s email address is ai****@****oft.com

What is Aya K.'s direct phone number?

Aya K.'s direct phone number is +164636*****

What schools did Aya K. attend?

Aya K. attended Baruch College, Ohio Wesleyan University, The Philadelphia Center.

What are some of Aya K.'s interests?

Aya K. has interest in Media Buying, Economic Empowerment, Social Media, Marketing, Outdoor Adventures, Education, Environment, Salsa Dancing, Environmental Preservation, Hiking.

What skills is Aya K. known for?

Aya K. has skills like Digital Marketing, Sem, Google Analytics, Email Marketing, Social Media Marketing, Online Advertising, Social Media, Google Adwords, Media Planning, Marketing, Advertising, Web Analytics.

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