Akinrinola Akinfolarin Email & Phone Number

Nigeria

UX/UI Design: Designed user-friendly platforms such as the feedback platform, which enables customers to share their opinions easily, and internal systems like the attendance and finance request modules. These platforms have improved operational efficiency by 30% and increased user satisfaction by 25%.Marketing Materials & Campaigns: Redesigned and prototyped the Sunfresh ice cream cups, utilizing vibrant color schemes and strategic information placement to drive a 15% increase in sales. Created website banners for various discount promotions, which significantly boosted online sales during Black Friday, Christmas, and other major events by 40%.Redesign of Food Packaging: Led the redesign of the FoodCo bread packaging by improving the visibility of key information and incorporating QR codes for customer feedback. This redesign resulted in a 40% increase in customer interaction and feedback engagement.Designed broadsheets and marketing materials for key promotional periods, including Black Friday, Christmas, Valentine's Day, and FoodCo's 40th Anniversary, which contributed to increase in in-store traffic and sales.Customer Engagement Tools: Designed feedback stands placed at cash points, facilitating easy QR code scanning and website access, resulting in a 25% increase in customer feedback submissions.Designed a whistleblowing platform ('Sorosoke'), enabling anonymous reporting and fostering a culture of accountability within the company.Cross-functional Collaboration: Worked closely with the Marketing, Operations, Pricing, and Online Delivery teams to create cohesive and impactful designs for both offline and online marketing initiatives.Collaborated with the HR and Finance teams to develop user-centric modules that streamline internal processes, such as the employee appraisal platform and the vendor onboarding module, enhancing operational efficiency by 40%.

Nigeria

Packaging and Prototyping of Branding and Marketing Materials: - Lead the creation and prototyping of packaging designs and marketing materials for a diverse range of brands, ensuring that each design reflects the brand’s identity while appealing to the target audience. - Develop high-quality visual assets that align with brand guidelines, enhancing product visibility and customer engagement.Branding for New Companies: - Responsible for the complete branding process for new companies, from logo creation to full brand identity design. including brand guidelines, logos, and other visual elements that establish a company’s identity and differentiate them in the market.- Collaborate closely with clients to understand their vision and goals, delivering unique and effective branding solutions.Social Media Awareness and Campaign Design: - Design visually compelling social media content and campaigns to drive brand awareness and engagement across multiple SM platforms. - Ensure that all social media graphics align with the brand’s message and style, contributing to increased visibility and customer interaction.Developing Design and Branding Strategies for Marketing Campaigns: - Work collaboratively with the marketing team to develop cohesive design and branding strategies for marketing campaigns. - Translate marketing objectives into visually compelling designs that resonate with target audiences and drive campaign success.Writing Design Scripts and Drafts: - Develop creative briefs which guide the creation of marketing and branding material to ensure elements consistency. Design of Marketing Materials for Key Promotional Periods: - Responsible for creating promotional designs for key events and holidays such as Easter, Christmas, and Valentine’s Day, ensuring that each campaign stands out and engages customers. - Create eye-catching materials for both digital and print use, boosting awareness and sales during these critical promotional periods.

Ibadan, Nigeria

Creating visual designs and graphics: I am responsible for creating visual designs and graphics for marketing materials, such as brochures, flyers, social media posts, and advertisements, as well as packaging and branding materials.Developing brand guidelines: I develop brand guidelines that ensure consistency in the company's visual identity across all channels.Collaborating with cross-functional teams: I work closely with teams from other departments, such as marketing, sales, and operations, to ensure that designs and visual assets meet business goals and are aligned with the overall company strategy.Managing multiple design projects: I am responsible for managing multiple design projects simultaneously, ensuring that projects are completed on time and within budget.

Ibadan, Oyo State, Nigeria