1. Leading the Marketing StrategyDuty: Create and manage the company’s marketing plan, making sure it aligns with business goals and helps the brand grow over timeSuccess: Brand MakeoverProject: Led a major update to the brand, changing the logo and messaging, and launched a big marketing campaign.2. Improving Customer ExperienceDuty: Make sure customers have a great experience with the Weedor systemSuccess: Customers’ easy use of the Weedor software Project: Implement training and teaching programs for all user types for effective use off the system 3. Using New TechnologyDuty: Use the latest technology and digital platforms to make marketing campaigns more effective and connect better with customers.Success: Content Creation and publications Project: Use artificial intelligence and other to create personalized content for customers based on their preferences.4. Building and Maintaining the BrandDuty: Ensure the brand has a strong and consistent identity across all marketing effortsSuccess: International Brand ExpansionProject: Led efforts to introduce the brand into new countries with tailored campaigns5. Leading the Marketing TeamDuty: Build and guide a strong marketing team, helping them grow professionally and work well together.Success: Team RestructureProject: Organized the marketing department into specialized teams for better efficiency and communication.

My responsibility is to manage and supervise COKI’s team of volunteers and staffs, and all programs andprojects in Liberia. I also assists in the screening and recruitment of new volunteers, provide training and develop training programs for volunteers and other staffs. COKI is a nonprofit organization whose vision is to become the premiere institution for education reform in Africa. It is a registered 501(c)(3) organization incorporated under American Laws and also dully registered under the Liberian Business Registry (LBR) Laws in Liberia. Its mission is to mobilize computers and other educational technologies and resources to improve teaching and learning in under-resourced African countries.