•Determine the best media outlet mix for promotional strategies.•Monitor online and offline ad campaigns (e.g.on radio, TV, websites, magazines and billboards•Regularly report advertising campaign results (including revenues and costs)•Optimize advertising strategies for varying audiences and channels•Design and review advertising budgets in collaboration with the Marketing Director

• Attends and participates in all sales meetings, weekly conference calls, and tradeshows working with sales management and marketing to develop regional and individual targets, to design and implement sales strategies for the territory, and to recommend new product selection for ease of sales, quality, and durability• Coordinates all sales and marketing to new and established customers in the assigned area ensuring that all customers are provided with superior information and support• Support global sales and marketing initiatives• Coach and develop local market sales leaders and teams (including one-on-ones, professional development, ) to generate world class sales multiplatform results and ensure plans and best practices are implemented and tracked• Identify sales growth opportunities, market challenges, and work with sales representatives to develop and implement innovative action plans• Direct sales representatives and assist them with complex negotiations and sales strategies.

• Influence decision makers in a complex environment within and outside on all levels, drive actions/decisions - even without disciplinary responsibility• Maintain up to date awareness of industry trends, technical & training development,market intelligence to help define the positioning of value selling offer and report as part of the leadership team• Maintain market intelligence on influencer trends, activities and competitor interactions• Establishes productive, professional relationships with key personnel in assigned customer accounts and prospects• Proactively assesses, clarifies, and validates customer and industry needs on an ongoing basis• Maintain company/contact information and document all sales calls, customer visits and business opportunities in Salesforce Customer Relationship Management system• Maintain client relationships, including follow up, support, problem solving, technical, and service recommendations• Accountabilities and Performance Measures• Achieves assigned sales volume and revenue quota in designated regional and national accounts• Responsible for representing the Company in a positive professional manner at all Company functions

• Built good customer relationship for revenue growth and customer retention.• TL Description & Responsibilities Provide customer service to customers in a professional manner and ensure that they receive the best possible service• Ensure that all calls are answered within an appropriate time frame, and that any problems or issues with your account are resolved as quickly as possible• Follow up on outstanding issues and resolve them promptly• Maintain a high level of knowledge about company products and services• Provide feedback and suggestions regarding improvements to company processes and systems• Attend meetings and other events as required• Resolve complaints from customers and provide solutions to their queries• Adhere to company policies and procedures• Hire, train and motivate staff appropriately• Align self with the business strategy and objectives• Manage performance effectively