Akriti Bhatt Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

Leading and managing the strategic marketing process to drive company growth.Driving new product development and managing existing SKUs to meet market demands.Overseeing and controlling the marketing budget to ensure effective allocation of resources.Collaborating with media agencies to manage the company’s website, press releases, and content across various social media channels.Working closely with the Sales team to manage and analyze CRM and pipeline data, ensuring alignment and optimization of marketing and sales efforts.Planning and organizing marketing activities such as architect meets, panel presentations, customer/dealer events, and guidelines for fabricator/applicator/roofer meets.Planning and executing sales promotion activities for dealers to boost market presence and sales performance.

Pune, Maharashtra, India

Managed social media platforms, websites, SEO, LinkedIn ads, and Google ads, resulting in increased brand visibility and online engagement.Executed magazine advertisements to target specific audience segments, effectively reaching and influencing potential customers.Organized and oversaw customer engagement events, conferences, seminars, trade shows, and exhibitions, enhancing brand presence, and fostering customer relationships.Generated high-quality leads through strategic marketing activities, including advertisements, digital marketing, trade shows, exhibitions, and market research.Conducted comprehensive market research and producing white papers to identify emerging trends, customer preferences, and opportunities for business growth.Successfully integrated the CRM system, streamlining customer data management and improving sales processes.Led the website revamp project, resulting in enhanced user experience, increased lead generation, and improved website performance.Coordinated cross-functional processes to ensure efficient collaboration among marketing, sales, and other departments.Created compelling video content from concept to execution, effectively showcasing product features, customer testimonies, and case studies.Managed and collected testimonies, case studies, and reference letters, leveraging them for marketing collateral and business development.Oversaw budgeting, calculated ROI, and conducted marketing analytics to optimize marketing spending and measure campaign effectiveness.

Pune, Maharashtra, India

Engaged with Architects, Interior designers, Consultants and end customers actively for business development.Generated repeat business through exceptional customer service and responded to customer concerns with friendly and knowledgeable service.Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences.

Pune, Maharashtra, India

Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.Improved account management by predicting potential competitive threats and outlining proactive solutions.Utilized Zoho CRM to track customer information and drive sales of new portable toilets.

Raipur, Chhattisgarh, India

Marketing Intern

Pgdm, Marketing

B.Com, Business/Commerce, General