Akshara Aduru Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Burlington, Ontario

Develop content plans and architecture for client websites based on search trends Google My Business set-up and optimization.Proven-effective Local Link and Citation Building.Conversion Rate Optimization.SEO Audits.Link BuildingBacklink Profile EvaluationsBlogger OutreachKeyword ResearchOn Page OptimizationCompetition Analysis.Monthly Reporting

Toronto, Ontario, Canada

->Implementing online marketing initiatives including event tracking, on site optimizations, keyword analysis, content creation, backlink creation, site auditing and competitive analysis.-> Management of all onsite optimization techniques– including meta tags, content, site architecture, internal linking, sitemaps, load speed, URL paths etc.-> Creating new backlinks with (Social media, Business Listings/Citations, Niche Targeted Directories, Geo-Targeted Directories, Relevant Blog Comments, Relevant Forum Links, Guest Posts, Merger Technique)->Managing Adwords/Social campaigns for clients and delivering high ROI, engagement, brand awareness, lead generation and sales-> Monitor and analyze goal-related metrics (ROAS and KPIs) on all PPC campaigns and provide recommendations->Setup Reports, goals and data analysis with Google Analytics.->Define and report on SEM performance metrics.->Researching and learning each client business in depth->Coordinate with delivery teams for SEO, social, content and design-> Improving structures, landing pages, redirections, canonicals, crawl & indexing issues, designs, page speed, code etc-> Allocating Tasks and Coordination with content writer, web designer & web developer -> Managing social media profiles, engaging, adding appealing content to engage visitors and increase brand awareness.->Ensuring quality and consistency for all web development and design work-> Performing email marketing to increase leads

Hyderabad Area, India

-> Manage website design and ensure content is always current and relevant year round-> Manage all SEO initiatives including keyword research, content recommendations and website optimization->Working with the team to analyze client sites and new prospects from SEO perspective including identification of site issues, page speed issues, server response time, crawl & indexation issues, keywords, content or meta data issues, linking, social indicators, Google penalties, Local SEO, keyword opportunities, Mobile SEO, Schema etc.-> Implement SEO strategies including on page optimization, content creation and link building to improve search visibility->Researching new long tail keywords to increase traffic and conversions with the help of keyword analysis tools ( Google keyword planner, keywordtool.io, Semrush, KWFinder, Alexa, ahrefs keyword explore, Google trends, Google incognito auto-fill).->Creating and finding good backlinks by analysing competitors websites with Google search console, Ahrefs, Majestic SEO, Open site explore, Cognitive seo & Semrush-> Implementing WHITE HAT SEO-On and Off-site optimization Strategies for Google according to Google Panda/Penguin/Hummingbird Algo’s-> Website Analysis & Market Research / SEO Parameters / URL Mapping/ Landing Page Design Analysis with user friendly approach-> Competitive & backlinks analysis for creating new inbound links->Develop, implement, manage and optimize PPC campaigns on Google Adwords.-> Managing social media profiles, engaging, adding appealing content to engage visitors and increase brand awareness.->Monitor and administer stats on google analytics, search console.-> Producing regular audits and writing up detailed monthly performance and progress reports for clients.