6.5+ Years of cross-functional experience in the Education Industry. A seasoned marketer adept at cultivating, managing, and leveraging client relationships. Currently, pursuing an MBA in Marketing at SPJIMR.
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Technology ConsultantAccentureNoida, Up, In -
Head - Business DevelopmentUnpack The Backpack Dec 2022 - Nov 2023Noida, Uttar Pradesh, India- Conducted a Market Survey with over 200+ Preschools in India to get the right product-market fit- Curated and Implemented a Digital Marketing Subscription Model for Preschools and K-12 Schools- Launched a platform "UTB Early Years" for Parents Admission in Preschools & K-12 Schools- Signed up 50+ schools executing the GTM strategy -
Business HeadBrainyflock Pvt. Ltd. Dec 2021 - Nov 2022Noida, Uttar Pradesh, India- Established a Network of Franchises for the Peas in Pod Brand (6+ Units) across Delhi-NCR.- Implemented ERP Systems to enhance operational efficiency and plug losses in royalty payments- 85% of Unit Centres achieved operational break-even within 6-8 months -
Head - Business Development & OperationsThe Crayons School Apr 2021 - Nov 2021Noida, Uttar Pradesh, India- Implemented a framework for lead generation through various offline and online channels- Overseeing Digital Transformation, designed and implemented a sustainable online strategy for increasing visibility and brand awareness -
Marketing ManagerShemrock Galaxy - India Jul 2020 - Feb 2021Noida, Uttar Pradesh, India- Executed Digital Advertising for the school, aimed primarily at customer and client acquisition directly impacting the company's bottom line -
Senior Business Development ManagerHello Parent Aug 2018 - Jun 2020New Delhi, India- Added a grand total of 120+ Schools, 15+ Brands and 2 Preschool Chains to the company's Client Portfolio- Worked on Product Development and introduced a daily reports tab, adopted by over 85% of clients across the group, increasing daily app usage by ~40%- Leveraging User and Client Feedback, revamped the workflow of the Fee Management System, leading to a 140% increase in online payments on the platform and adding to the company's topline- Executed SEO for schools, increasing… Show more - Added a grand total of 120+ Schools, 15+ Brands and 2 Preschool Chains to the company's Client Portfolio- Worked on Product Development and introduced a daily reports tab, adopted by over 85% of clients across the group, increasing daily app usage by ~40%- Leveraging User and Client Feedback, revamped the workflow of the Fee Management System, leading to a 140% increase in online payments on the platform and adding to the company's topline- Executed SEO for schools, increasing organic leads and CRM adoption by partner schools, further driving topline growth Show less -
Business Development ManagerHello Parent Dec 2016 - Jul 2018New Delhi- Conducting market research, studying emerging market trends, and introducing marketing and promotional strategies.- Introduced 3 Tier Pricing Structure, lowering the barrier to entry and subsequently developing and implementing upsell strategies to increase top-line revenue.- Identify prospective clients and chalk out client acquisition plans.- Pitching key service offerings, negotiating financials and getting them on board with the Hello Parent Family.- Managing Key Client… Show more - Conducting market research, studying emerging market trends, and introducing marketing and promotional strategies.- Introduced 3 Tier Pricing Structure, lowering the barrier to entry and subsequently developing and implementing upsell strategies to increase top-line revenue.- Identify prospective clients and chalk out client acquisition plans.- Pitching key service offerings, negotiating financials and getting them on board with the Hello Parent Family.- Managing Key Client Relationships and Client Retention.- Prepare and present technical sales pitches and product demonstrations in person and through other online mediums. Show less
Akshit Gupta Education Details
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Strategic Innovation, Digital Marketing And Business Analytics -
Electrical And Electronics Engineering -
High School -
High School
Frequently Asked Questions about Akshit Gupta
What company does Akshit Gupta work for?
Akshit Gupta works for Accenture
What is Akshit Gupta's role at the current company?
Akshit Gupta's current role is Technology Consultant.
What schools did Akshit Gupta attend?
Akshit Gupta attended Spjimr Sp Jain Institute Of Management & Research, Department Of Management Studies, Iit Delhi, Sharda University, Cambridge School Noida, St. Joseph's Academy, Dehradun.
Who are Akshit Gupta's colleagues?
Akshit Gupta's colleagues are Pratham Saini, Srinivas Shapuram, Damon M., Monika Sharma, Jose Camilo Arango Acevedo, Leonel Capellino, Martyna Młyńska-Marzec.
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2dmsiitd.org, gmail.com
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Akshit Gupta
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