Al Pritchard
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Al Pritchard Email & Phone Number

Design leader at BNY
Location: New York City Metropolitan Area, United States, United States 15 work roles 1 school
1 work email found @sapientrazorfish.com LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email

Work email a****@sapientrazorfish.com
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Current company
BNY
Role
Design leader
Location
New York City Metropolitan Area, United States, United States
Company size

Who is Al Pritchard? Overview

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Quick answer

Al Pritchard is listed as Design leader at BNY, a company with 4221 employees, based in New York City Metropolitan Area, United States, United States. AeroLeads shows a work email signal at sapientrazorfish.com and a matched LinkedIn profile for Al Pritchard.

Al Pritchard previously worked as Design Director, UX at Brillio and Creative Director at Publicis Sapient. Al Pritchard holds Fine Arts, Ceramics from Ringling College Of Art And Design.

Company email context

Email format at BNY

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{first}.{last}@sapientrazorfish.com
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AeroLeads found 1 current-domain work email signal for Al Pritchard. Compare company email patterns before reaching out.

Profile bio

About Al Pritchard

“Everything important I learned, I learned as a dishwasher.” "Respect the people you work with who work hard, shut up and learn, and be prepared to accept that you might well be the stupidest person in the room."- Anthony BourdainThe one thing I share with Tony is that we both started as dish washers. It was my first job on the boards at the Jersey shore. My father took me down to the school, and got me a work permit. Then drove me out to the boardwalk and pointed me at the restaurant. I have a suspicion he may have known someone, because they gave me the dishwasher job on the spot.I learned a ton that summer, and in the subsequent kitchens I worked through collage. Two of the biggest lessens:1. You eat free in the kitchen - a valuable perk for a collage student with little money.2. It is a crucible that forges good, and bad leadership.Free food aside, how a chef treats the people in their kitchen, and the dishwasher in particular tells you a lot about a person. Having a hot dirty pot thrown into your sink, hot soppy water splashing all over you. It’s akin to being dressed down in a confrance room by your manager in front of your coworkers, or worse the client. It sucks, it’s embarrassing and does little to help someone grow, or move the team forward. But a chef that takes a moment to place a dirty pot on the side, speaks volumes. It’s like being pulled aside by your manager after the meeting, and told you did a good job. Maybe with a sugestion about areas we can improve in the next meeting. It builds you up and gives you confidence. And that is life changing.I’ve tried to remember this throughout my life.In collage as an art major one of the skills you learn - or don’t - is the art of the critique. How to give constructive feedback, and help someone see the strengths and weaknesses in their work. Doing it in a way that helps them grow and become stronger.In my professional career leading with empathy has become the bead rock on how I approach my teams, and my work. It only takes a moment to help someone grow and thrive in a situation. And only seconds to destroy that growth. And remember “non of us are as smart as all of us” - Anonymous, Sapient Nitro

Listed skills include User Experience, Usability Testing, Information Architecture, User Interface Design, and 19 others.

Current workplace

Al Pritchard's current company

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BNY
Bny
Design leader
New York, NY, US
Employees
4221
AeroLeads page
15 roles · 31 years

Al Pritchard work experience

A career timeline built from the work history available for this profile.

Design Leader

Bny

New York, NY, US

Design Director, Ux

Current

New Jersey, United States

Apr 2024 - Present

Creative Director

Greater New York City Area

  • Provided dynamic leadership, with a focus on our strategic vision, growing talent, and ensuring our teams are delivering exceptional quality. Principle domain lead across multiple accounts, responsible for directing.
  • Grew key client revenue from $990k to over $4MM in 3 years, maintaining a 55% margin.
  • Facilitated active collaboration with and consideration for the functional design of the systems my team's design rests upon, with an aim to exploit.
  • Used the power of design and journey mapping to explore and validate design solutions leading to the creation and launch of new Simple, Lovable, and Complete (SLC) feature sets.
  • Established and evolved design systems to create optimal and nimble solutions that scale, with enhancements informed by usability testing and metrics.
  • Guided teams in utilizing repeatable UX methods, quantitative and qualitative user research, and analytics to identify trouble areas.
Feb 2019 - Sep 2023

Associate Creative Director

New York City Metropolitan Area

  • Passionate and results-driven leader dedicated to assembling high-impact project teams. Skillfully navigate the intricacies of multiple projects, forging collaborative partnerships across disciplines and with.
  • Pitched and won new business resulting in over $6 million in revenue.
  • Led the creation of a fully atomic responsive design system for Bed Bath and Beyond, and leveraged by multiple sub-brands that in coordination with platform improvements lowered design and development costs for new.
  • Led the redesigned and launched a global financial responsive site spanning 26 countries, with numerous financial regulatory requirements.
  • Designed and implemented an agile creative process, optimizing the lab's workflow, resulting in the rapid development and launch of over 20 projects in the first, year into the CVS ecosystem.
Jan 2014 - Feb 2019

Lead Experience Designer

New York City Metropolitan Area

  • Driven and organized leader known for pushing boundaries and delivering high-quality work. Mastered the art of problem-framing, creating novel starting points that paved the way for innovative solutions. Began.
  • Responsible for combined £1M experience OPEX, and CAPEX budget in support of Vodafone 360.
  • Led and oversaw the work of a 6+ person creative team across 3 countries.
  • Co-directed, and managed relationships and delivery of experience consulting teams.
Feb 2009 - Jan 2014

Senior Associate

New York City Metropolitan Area

  • Seasoned professional involved in all phases of a project, focusing on executing great work. Contributed to multiple pitches and projects, with the ability to lead multiple tracks of work. Going beyond best practices.
  • Participated in in-field ethnographic research across multiple states, collecting data from observations and interviews to build holistic personas.
  • Represented experience in fusion workshop, and executive stakeholder interviews for global IT products company establishing the foundation for transforming their B2B platform.
Dec 2006 - Feb 2009

Innovations Lab Ux Lead

2014 - 2015 ~1 yr

Principal Ue Manager (Acting, Interim)

2009 - 2010 ~1 yr

Information Architect / Interaction Designer

Misi Company, West Long Branch, Nj

Select clients included Pfizer, Merk, Price Waterhouse.

Nov 2003 - Dec 2006

Interaction Designer / Partner

Loft42

Select clients included MaxPOP, GlobeRanger, D-Magazine, Med-XR.

Oct 2001 - Aug 2003

Chief Architect, Mobile Innovations

Select clients included Nokia, TGI Fridays, Sonara ZED, Cannon, Hillwood.

Nov 1999 - Oct 2001

Systems Developer

Emrys, Llc
May 1999 - Nov 1999

Development Tester

Oct 1998 - May 1999

Technical Consultant

Compumentor
Feb 1997 - Oct 1998

Systems Analyst

Easy Dental
1995 - 1997 ~2 yrs
1 education record

Al Pritchard education

FAQ

Frequently asked questions about Al Pritchard

Quick answers generated from the profile data available on this page.

What company does Al Pritchard work for?

Al Pritchard works for BNY.

What is Al Pritchard's role at BNY?

Al Pritchard is listed as Design leader at BNY.

What is Al Pritchard's email address?

AeroLeads has found 1 work email signal at @sapientrazorfish.com for Al Pritchard at BNY.

Where is Al Pritchard based?

Al Pritchard is based in New York City Metropolitan Area, United States, United States while working with BNY.

What companies has Al Pritchard worked for?

Al Pritchard has worked for Bny, Brillio, Publicis Sapient, Cvs Health, and Vodafone.

How can I contact Al Pritchard?

You can use AeroLeads to view verified contact signals for Al Pritchard at BNY, including work email, phone, and LinkedIn data when available.

What schools did Al Pritchard attend?

Al Pritchard holds Fine Arts, Ceramics from Ringling College Of Art And Design.

What skills is Al Pritchard known for?

Al Pritchard is listed with skills including User Experience, Usability Testing, Information Architecture, User Interface Design, Interaction Design, Mobile Devices, Wireframes, and User Research.

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