Performance Media Buyer
Current- Identify target audiences and plan media campaigns.- Monitor costs and return on investment (ROI). -Develop reports after every digital campaign. - Plan digital marketing campaigns, including web, SEO/SEM, email, social media platforms, and display advertising.- Measure and report on the performance of all digital marketing campaigns.- Optimize plans and budgets according to the best media mix.- Ensure ads are creative and displayed appropriately.- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).- Provide thought leadership and perspective for adoption where appropriate.- Identify trends and insights, and optiMeasure ROI and KPIs.- Manage and improve online content.- Email Marketing- SMS Campaign - Mobile App notifications