• Sales leader responsible for staffing, training and mentoring the Direct Ad Sales team. • Managed all aspects of sales and day-to-day functions; created pipelines of active prospects, cold calls, renewals and collection.• To monitor company online sales KPIs and sales performance.• Presented sales, revenue and expenses reports, and realistic forecasts to the management team.• Ensure Arabic & English website information are current and accurate, meet customer expectations. • Setting up Products monetization Plans, Targets, and Digital sales kits.• Follow up on budget achievement and monitor sales performance and assist with ideas and training when required.

• Content Management | Content Optimization• Quality Assurance• Product Management• User Acquisition • User & Traffic Analysis

Manage the call center of Al Waseet weekly classified magazine in Dubai & NE:• Manage a team of five agents & team leader• Increase paid classified Ads in Al Waseet by creating new digital sales channels • Planning & monitoring subscription campaigns of Layalina & Top Gear BBC monthly magazines.• Set monthly performance targets for speed, efficiency, sales and quality• Managing the daily running of the call center• Liaising with team leader, operatives and third parties to gather information• Maintaining up-to-date knowledge of industry developments and involvement in networks.• Monitoring random calls to improve quality minimize errors and track operative performance.• Staff recruitment, including writing vacancy advertisements, interviews and liaising with HR staff.• Reviewing the performance of staff, identifying training needs and planning training sessions.• Reviewing the reports of statistics, user rates and the performance levels of the call center.• Handling the most complex customer complaints and inquiries.• Organizing staffing, including shift patterns and the number of staff required to meet demand.• Coaching, motivating and retaining staff and coordinating bonus, reward and incentive schemes.• Forecasting and analyzing data against budget figures on a monthly basis.Manage Quality Control Division for: Al Waseet weekly classified magazine | Layalina & Top Gear monthly magazines in UAE• Manage team of more than 50 employees from controllers & QC Executives which they monitor distribution operation performance every Friday, Saturday & Sunday for Al Waseet free weekly classified and the monthly paid & free subscriptions for Layalina & Top Gear magazines across UAE. • Ensure the ongoing survival of various publications of AWI Global. • Oversee the distribution process for Al Waseet free weekly classified and Layalina monthly magazine in UAE. • Managing the day-to-day operations of the department/staff

• Day to day relationships with clients including marketing guidance and consultancy.• Ensure the effective delivery of client plan to the targeted time and budget.• Consolidating & scoping tasks requested by the client.• Maintain the company's existing relationship with the group of clients• Identify the client needs and work out how the company can best meet his requirements• Develop excellent in-depth strategic understanding of clients’ objectives own development and delivery of plans to meet them.• Scope, estimate and develop plans to deliver demonstrable sales results and return on marketing investment.• Identify issues in campaign delivery or effectiveness and make recommendations to objectives.• Evidence of developing and delivering commercially successful marketing strategies.• Experience of leading and motivating the team including managing performance, motivating and overseeing workloads.• Demonstrable experience of meeting challenges presented by B2B marketing with complex sales cycle/proposition.

• Developed SWOT analysis in coordination with all concern departments during environmental scanning process.• Set team and individual objectives, to attain the organizational objectives. • Cost analysis of desired compensation structure changes.• Leading the sales and call centre team (10 employees assigned as sales and customer service staff, supervisors and executives).• Developed an efficient communications system among all subsections and other divisions.• Approved the work timetable of sales & marketing staff, and developed annual vacation breakdown.• Maintained efficient communication and relationships with the Management of other Business Unit of Dubai World.

• Recruiting and training sales staff, to built a highly organized sales team; • Supervising, motivating and monitoring team performance; • Allocating areas to sales executives; • Setting budgets/targets; • Liaising with other line managers; • Reporting back to senior managers; • Liaising with customers (which may include actual selling); • Maintaining detailed knowledge of the company's products or services;