What is Performance Branding? It’s a new approach to digital marketing that combines the benefits of performance marketing and brand marketing (driving short term immediate positive ROI while creating long term brand awareness and client loyalty through financial education) — After $10M+ in ad spend testing 3,000+ ads for RIAs, we've cracked the code on performance branding for retirement planning RIA firms. Whether you're an emerging RIA or managing $10B+, our system delivers predictable growth through educational marketing.Our results:> Consistent $1.5M AUM clients at $8,700 acquisition cost> Scaling from 50 to 700+ qualified appointments monthly> Same-day results through educational content> Building long-term brand equity (2,500+ prospects educated per appointment)We actively manage ad campaigns 7-8 times daily because in digital, whoever iterates fastest wins.Want to see exactly how we do it?Check out our case studies: https://www.youtube.com/@alexkhassa
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Founder And CeoClients Blackbox, Inc.Austin, Tx, Us -
MemberForbes Agency Council Dec 2024 - PresentBoston, Ma, Us -
Founder & CeoClients Blackbox, Inc. May 2021 - PresentFounded and scaled a performance branding marketing partner focused on RIAs, deploying $10M+ in ad spend and testing 3,000+ educational campaigns. Key achievements:- Took a client from $0 to Inc. 5000 in under 14 months through performance branding- Developed a scalable system delivering $1.5M+ AUM clients at $8,700 acquisition cost- Built and optimized educational marketing campaigns generating 50-1,000+ qualified appointments monthly- Achieved 92% prospect qualification rate ($500k+ investable assets) through precise targeting- Pioneered a video-first approach that educates 2,500+ prospects per appointment bookedCurrently leading a team of performance marketing specialists serving RIAs from solo advisors to $10B+ enterprise firms. -
Content CreatorYoutube Jul 2021 - PresentSan Bruno, Ca, UsGrowing YouTube channel focused on performance branding strategies for RIAs. I share detailed case studies, client success stories, and actionable marketing insights from managing $10M+ in ad spend for financial advisors.Recent highlights include interviews with advisors growing from $1M to $18M+ in monthly AUM in under 18 months, $30M/year wealth advisors, and industry experts like Wade Pfau discussing retirement planning strategies.Subscribe: @AlexKhassa -
Podcast HostSpotify Jan 2022 - PresentStockholm, Stockholm County, SeHost of the 10X Marketing Podcast, where I break down the exact strategies helping RIAs scale from $0 to $3M+ in monthly AUM through educational performance branding. I dive deep into what's actually working in financial advisor marketing - from the death of webinar funnels to scaling advisor teams through systematic client acquisition. -
MemberHampton Sep 2024 - PresentNew York, Ny, Us -
Digital Marketing ConsultantSelf Employed Aug 2014 - May 2021Asheville, Nc, Us
Alex Khassa Skills
Frequently Asked Questions about Alex Khassa
What company does Alex Khassa work for?
Alex Khassa works for Clients Blackbox, Inc.
What is Alex Khassa's role at the current company?
Alex Khassa's current role is Founder and CEO.
What skills is Alex Khassa known for?
Alex Khassa has skills like Marketing Strategy, Ceos, Marketing, Executive Management, Advertising.
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