Social Media Marketing Manager
CurrentCraft and implement a comprehensive social media strategy that aligns with our business goals and target audience. Adapting strategies based on analytics and industry trends.Writing optimized content to enhance brand visibility, customer engagement, and sales.Design and curate engaging content for our social media platforms, including graphics, videos, and writtenposts. Collaborate with the content and design teams to ensure brand consistency.Monitor and respond to customer inquiries, comments, and mentions. Foster a community of loyal followersby driving interactive and meaningful engagements.Regularly track and analyze the performance of our social media campaigns. Provide monthly reports onmetrics such as growth, engagement rate, and conversion. Use data to refine and optimize strategy.Manage paid social media advertising campaigns, ensuring that budgets are adhered to and targets aremet. A/B test ads to determine best-performing content.Stay up-to-date with social media best practices, technologies, and emerging platforms. Implement newstrategies to keep our brand at the forefront of the social media landscape.Work closely with other departments, such as marketing, PR, and sales, to align social media strategies withbroader company objectives.