Acquisition of new agency partners, sales and training for staff. Laboratory industries serve: education, food, beverages, medical, pharma, oil, chemical and semiconductor for the organisation.Assists principals and resellers with organizational skills, account strategies, territory planning and administrative responsibilities to ensure a high level of customer satisfaction is maintained.Develops and increases sales revenue to meet assigned targets.Actively involved in a principals and distributors sales orientation and sales training programs.Acts as a resource to business partners in contract opportunities and proposals.Contract negotiations, closing the sale and developing marketing plans for contract account.Participates in education and training conferences on selling and marketing programs.Keeps informed of new products, services and other general information of interest to customers.Check competitors activity and develops new methods of attaining new accounts.

Start up a Bio integrates with Nanotechnology Concept Company together with the late Prof Alias (Director for Technology and Development, Iskandar Malaysia and Director for Inter Relationship UTM).Strengthen the organization’s general management and sales operations.Hold full P&L responsibility for total sales and service operations.Solidified exclusive partnerships for medical and scientific products, instruments and Nanotechnology related equipment market leader suppliers. Expanding awareness and distribution operations throughout Malaysia and Singapore.Performed monthly sales forecasting and competitive analyses to determine product performance levels and need for new product developments and modifications on annual basics.Served as a primary point of contact for all concerned in relation to inventory replenishments, shipments, pricing and technical issues to ensure expedited problem resolutions and customer retention levels.

Managed the team of local sales and service engineers and is also in charge of the South East Asia regional distributors for Fisher Scientific Pte Ltd.Additional role as the country manager for Fisher Scientific Thailand Sales Office.Implement and execute sales and marketing strategies pertaining to markets expansion, needs and requirements.Set and monitoring competitive pricing, achieving goals and enhance service levels for all the products in charge so as to achieve and maintain competitive edge over competitors.Determine training and engage sales and service staffs to maximise their performance potentials.Monitoring the market situations and ensuring the sales staff meet up the necessary requirements and expectations of the customers and distributors.Recommend policies in respect of sales/service procedures and cost control.

Sales and service for Shimadzu gas/liquid chromatography mass spectrometry and high vacuum range of product.Support Asia regional sales manager and Shimadzu agents in Asia Pacific.