-Founded photoroost.com, a direct to consumer personalized photo product eCommerce site.-Developed Gencom Personify, a white label web to print software solution for personalized promotions, incentives, product packaging and loyalty programs. -Partnered with Citizens Bank of Canada to develop and launch Canada's first VISA B2B prepaid card program.-Created and launched Labatt Blue by You, Canada's first direct to home custom beer label promotion -Developed and executed multi-million dollar client promotions with such partners as Marvel, CBS Survivor, American Airlines and Global TV. -Developed and launched one of Canada's largest sponsored youth soccer programs for Kellogg's, Vachon, and Schneider's. -Created and executed experiential marketing events for Maple Leaf Foods, Universal Studios, Milk Bone, Vachon and Kraft amongst others.-Clients have included Kellogg's, Kraft, Labatt's, Schneiders, Nabisco, Maple Leaf, Dare, CIBC, Coca Cola, Universal Studios, Heinz and M&M Meat Shops among others.