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Alan Finlay Email & Phone Number

Non Executive Director - M and A lead at CVM People: Customer Management Experts
Location: Basingstoke, England, United Kingdom 16 work roles 2 schools
1 work email found @cvmpeople.com 1 phone found area 207 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

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Work email a****@cvmpeople.com
Direct phone (207) ***-****
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Role
Non Executive Director - M and A lead
Location
Basingstoke, England, United Kingdom
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Alan Finlay is listed as Non Executive Director - M and A lead at CVM People: Customer Management Experts, a with 15 employees, based in Basingstoke, England, United Kingdom. AeroLeads shows a work email signal at cvmpeople.com, phone signal with area code 207, and a matched LinkedIn profile for Alan Finlay.

Alan Finlay previously worked as Non Executive Director - M&A lead at Cvm People: Customer Management Experts and Managing Director at Cvm People Limited. Alan Finlay holds Idm Diploma: Postgraduate Diploma, Direct Marketing; Business Studies And Marketing from Idm.

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{first}.{last}@cvmpeople.com
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Profile bio

About Alan Finlay

As a non-executive director of CVM People, I support the new management team in growing and scaling the business through acquisition. If you are thinking about exiting your business please do get in touch.I am an investor and advisor with over 10 years of experience in customer value management (CVM), customer relationship management (CRM), and data-driven marketing. I founded and led CVM People, a consultancy and recruitment firm that specialises in CVM and insight, and delivered solutions for clients across various industries, such as telecom, media, and retail.I am always eager to connect with like-minded professionals and entrepreneurs so do get in touch for a chat.

Listed skills include Customer Value Management, Customer Strategy, Customer Insight, Crm, and 30 others.

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CVM People: Customer Management Experts
Cvm People: Customer Management Experts
Non Executive Director - M and A lead
Basingstoke, GB
Website
Employees
15
AeroLeads page
16 roles

Alan Finlay work experience

A career timeline built from the work history available for this profile.

Non Executive Director - M&A Lead

Current

Andover, England, United Kingdom

Focused on growing CVM People via acquisitions. My role in the business is to expand our offering through mergers and acquisitions in the recruitment and consulting space. Having bought and sold businesses I have seen both sides of the deal making process and enjoy finding the sweet spot where everyone gets what they want - even if that space is sometimes difficult to find !!If you are looking or thinking of selling your recruitment or consulting business then get in touch for a confidential chat and we can explore whether CVM is the right buyer of your business. I will of course treat all conversation in strictest confidence.

Feb 2021 - Present

Managing Director

Basingstoke

Founder and Director of www.cvmpeople.com - focused on the people side of Customer Value Management and Insight. Finding the right people - whether consultants, contractors, permanent team members or graduates for this specialist area. CVM People have developed a portfolio of services and solutions specifically designed to support the take on of the complex skill sets required for CVM. This ranges from * Consultants and interim resource* Permanent Recruitment* Graduate Selection services* Team Design and assessment * Executive Search and placementWe cover all skill sets including technical, commercial, marketing and data sciences that can be brought together to deliver world class Customer Value Management - really using data to drive great commercial outcomes for clients.

Jan 2013 - Feb 2021

Investor - Small Businesses And Commercial Property

Current
Qps Ssas

United Kingdom

Created our family SSAS (small self administered scheme) Pension Scheme and I am now the Administer of that Pension Scheme and lead our Investments in Commercial Property and businesses. Looking to invest in various small businesses but with a special focus on the nursery school sector.Having now invested in some commercial properties and a few different businesses I am able to help others with advice and guidance on how to build their longterm wealth through their business and if appropriate other cash flowing assets.

Jan 2021 - Present

Nba Project Manager

Mtel

Sofia

Assisting TAG and Mtel to plot a route towards running a Next Best Activity marketing programme. Led the assessment of the As Is technical and marketing capability and defined a roadmap of To Be recommended way forward for Mtel in Bulgaria - quad play.

Oct 2015 - Nov 2015

Customer Data Warehouse Programme Director

On Site With John Lewis Partnership

Consulting role Leading the Customer data warehouse project for John Lewis

Apr 2013 - Aug 2013

Prepay Loyalty & Cvm Consultant

Paddington - Europe

Working across Vodafone Group companies in Europe to help define and build their prepay loyalty programmes. Focused on advising and defining key success criteria for the loyalty programmes and influencing decision makers across the business to build high quality and impacting loyalty programmes.

Jan 2011 - Mar 2013

Managing Director

Reflect Marketing Limited

Founder of consulting business providing specialist resource solution in the areas of CRM, Customer Insight and Customer Analytics and Reporting. Working with companies who want to really turn their business into customer centric organisations

Apr 2010 - Mar 2013

Cvm & Insight Consultant

Co-Op Banking Group And Co-Op Group

Develop the Co-Op Banking & Co-op Group's CVM and Insight capability.Define the CVM strategy, operating model and develop the core team of 35 to maximise the potential of the team. Drive the fundamental change required to help deliver on the overall Relationship Strategy of the Bank. Create the long term structure and approach for CVM&I to work across the whole Co-op group of businesses (Bank, Food, Pharmacy, legal services, travel etc)

Sep 2010 - Dec 2011

Cvm Consultant

Uk And Global

Develop the case for CVM programmes - Real Time offer management within the Prepay base using Pontis capability and developing a series of Customer tracks to help manage the overall customer base.

Apr 2010 - Aug 2010

Head Of Loyalty And Retention

Define the consumer retention strategy for Vodafone UK Consumer business. Responsible for investment decisions to optimise RoI across upgrades and retention. Own the Consumer Churn metric, develop loyalty propositions and retention CRM programmes

Jun 2008 - Apr 2010

Customer Insight: Head Of Crm Operations

Bring Customer Insight and CRM activity together to drive incremental performance across CRM function.Promote a fact based decision culture focused on customer needs and sponsor the development of Customer Insight and CRM capability.Sponsor the Targeted Acquisition programme to deliver 60k incremental connections delivering circa £24m arpu over 12 months.

Jul 2005 - Jun 2008

Senior Manager: Crm Campaigns And Capability

ResponsibilitiesLine Management Responsibility of 20 people - Business & Consumer Campaign Operations, Test Lab, Capability Improvements, Campaign DeploymentResponsible for all operational delivery aspects of CRM across Vodafone UK and for technical CRM capability

May 2003 - Jul 2005

Crm Campaign Manager

Responsible for delivering enhanced Campaign Management System (Unica) into Vodafone to replace ValEx

Nov 1999 - May 2003

High Value Customer Base Manager

Dec 1998 - Nov 1999

Campaign Manager & Data Analyst

Nov 1994 - Dec 1998
Team & coworkers

Colleagues at CVM People: Customer Management Experts

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2 education records

Alan Finlay education

Idm Diploma: Postgraduate Diploma, Direct Marketing; Business Studies And Marketing

Idm
FAQ

Frequently asked questions about Alan Finlay

Quick answers generated from the profile data available on this page.

What company does Alan Finlay work for?

Alan Finlay works for CVM People: Customer Management Experts.

What is Alan Finlay's role at CVM People: Customer Management Experts?

Alan Finlay is listed as Non Executive Director - M and A lead at CVM People: Customer Management Experts.

What is Alan Finlay's email address?

AeroLeads has found 1 work email signal at @cvmpeople.com for Alan Finlay at CVM People: Customer Management Experts.

What is Alan Finlay's phone number?

AeroLeads has found 1 phone signal(s) with area code 207 for Alan Finlay at CVM People: Customer Management Experts.

Where is Alan Finlay based?

Alan Finlay is based in Basingstoke, England, United Kingdom while working with CVM People: Customer Management Experts.

What companies has Alan Finlay worked for?

Alan Finlay has worked for Cvm People: Customer Management Experts, Cvm People Limited, Qps Ssas, Mtel, and John Lewis.

Who are Alan Finlay's colleagues at CVM People: Customer Management Experts?

Alan Finlay's colleagues at CVM People: Customer Management Experts include Vaso Konstantopoulou, Jeremy Williams, Edgar Labrador, Nigel Whelan, and Maddie Weeks.

How can I contact Alan Finlay?

You can use AeroLeads to view verified contact signals for Alan Finlay at CVM People: Customer Management Experts, including work email, phone, and LinkedIn data when available.

What schools did Alan Finlay attend?

Alan Finlay holds Idm Diploma: Postgraduate Diploma, Direct Marketing; Business Studies And Marketing from Idm.

What skills is Alan Finlay known for?

Alan Finlay is listed with skills including Customer Value Management, Customer Strategy, Customer Insight, Crm, Analytics, Research, Commercial Management, and Customer Experience.

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