Please complete the CAPTCHA to continue
A concise factual answer block for searchers comparing this professional profile.
Alan Pershing is listed as Database Marketing and Analytic Consultant at Independant Consultant, based in Atlanta, Georgia, United States. AeroLeads shows a matched LinkedIn profile for Alan Pershing.
Alan Pershing previously worked as Consultant - Marketing Databases and Analytics at Independant Consultant and Co-Founder/SVP-Statistical Services at Nextaction Corp. Alan Pershing holds Ma, Psychology from The Graduate Center, City University Of New York.
Serial entrepreneur with Sr. Management experience taking two companies (NextAction, Abacus Direct) from nascent, individual and VC backed start-ups to successful, profitable companies. Significant experience working with extremely large (100MM+) consumer oriented transaction databases. Extensive experience developing analytically derived products from these databases and creating process automation and scalable solutions to deliver these products with maximum efficiency.Specialties: 30 years experience with SAS programming and applied analytics. 20 years experience developing direct to consumer marketing applications. 15 years of experience in Sr. Management positions.
Listed skills include Analytics, Database Marketing, Multi Channel Marketing, Email Marketing, and 26 others.
Company context helps verify the profile and gives searchers a useful next step.
A career timeline built from the work history available for this profile.
Provide strategic consulting for the creation, maintenance and enhancement of marketing databases, as well as analytic applications to optimize ROI.
Co-Founded NextAction in 2002. Part of Sr. Mgmt team from 2002 to 2007 and former member of the Board of Directors. Directed the development of original pre-selection programming, as well as the scalable modelling systems used in creating products. Developed original SKU level product classification schema and coding processes. Provided direction on client.
One of the initial employees at Abacus Direct; developed all the original scalable statistical modelling systems and directed database and product development to support both house file and customer acquisition modelling for a client base of 1,200 companies. Managed a department of 26 quantitative professionals. Part of the Sr. Mgmt team involved when.
Developed customer acquisition models for major insurance companies; automated and made many internal reporting and analytic processes more efficient. Developed custom marketing databases and automated applications for both Travelers and The Prudential Insurance companies.
Provided statistical analysis and reporting services for epidemiological staff at the CDC in the AIDS program
Activities and Societies: National Institute of Mental Health Fellowship Taught Beginning and Advanced Analytic Programming classes for.
Activities and Societies: Member Psi Chi - National Honor Society in Psychology
Quick answers generated from the profile data available on this page.
Alan Pershing works for Independant Consultant.
Alan Pershing is listed as Database Marketing and Analytic Consultant at Independant Consultant.
Alan Pershing is based in Atlanta, Georgia, United States while working with Independant Consultant.
Alan Pershing has worked for Independant Consultant, Nextaction Corp, Abacus, Equifax Marketing Services, and Centers For Disease Control.
You can use AeroLeads to view verified contact signals for Alan Pershing at Independant Consultant, including work email, phone, and LinkedIn data when available.
Alan Pershing holds Ma, Psychology from The Graduate Center, City University Of New York.
Alan Pershing is listed with skills including Analytics, Database Marketing, Multi Channel Marketing, Email Marketing, Statistical Modeling, Segmentation, Customer Acquisition, and Sas.
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial Search contactsCheck these profiles if this is not the Alan Pershing you were looking for.
View similar profiles
