Chief Marketing Officer
Current- Create and execute Marketing strategies for Comaudi Hearing Aids and Comaudi Industrial.- Lead Marketing groups, including community management, graphic design, and point of purchase teams.- Present quarterly KPIs reports to headquarters; Allocate yearly budgets on diverse channels.- Develop the company’s website, enhance its design and landing pages, and include tailored sales tools like a chatbot.- Communicate with Marketing-related suppliers and third parties.- Select and organize trade shows/conferences for lead generation, from stand design to minute-by-minute operations.- Produce press releases and work with media outlets to maximize company exposure.Chief Commercial Officer- Generate and maintain new business partnerships.- Present monthly sales reports to headquarters; Analyze sales trends to determine product promotions.- Implement efforts to integrate CRM platforms.- Manage relationships with non-profit institutions to promote hearing aids, closing five new key partnerships, and selling 1000+ hearing aids.- Accomplished strategic milestones, including growing retail stores from 3 to 10; launching and introducing new products and B2B services;ssshifting the business model during the pandemic; expanding headcount (3x) to align with the growth of the portfolio offering.
