Alan Wright

Alan Wright Email and Phone Number

Former CMO Newk’s Eatery, Taco Johns, Krystal Burgers, Rent-A-Center and Hardee’s Alumni | Challenger brand advocate. Restaurant Industry Investor. @
Alan Wright's Location
Greater Chattanooga, United States
Alan Wright's Contact Details
About Alan Wright

Builder of brands you love and investor in the restaurant industry. Successful record of increasing sales/profitability by collaboration, improving targeted Modern Consumer strategies for several large and challenger brands. Developed and executed Brand Building strategies for Taco Johns, Krystal Hamburgers, Hardee's, Newk's Eatery, Rent-A-Center and Olan Mills. Promoted internally at every company. Particularly skilled at working across functional lines to ensure strategic alignment to achieve sales and profit objectives. Brand story teller, Panel speaker and PE investor. Consultant for 300 UPS Stores in IN/ID/TN/KY. Previous consultancy experience in franchise restaurant/retail, Loyalty/App technology and regional cable TV system. Leadership Core Competencies:* Modern Consumer Marketing* Branding and Identity* Product Innovation* Business Transformation* Go-To-Market Strategy* Digital Content & Social Media* Marketing Technology Platforms* Cross Functional Team Leadership * Developing Teams and External Resources * Market, Competitive, & Financial Analysis* Media Planning and Buying* Visionary for Founders and Private Equity Partners* Creative Problem Solver* Merchandising & Promotions* Enthusiastic & Passionate Leader

Alan Wright's Current Company Details
Alan Wright Consulting

Alan Wright Consulting

Former CMO Newk’s Eatery, Taco Johns, Krystal Burgers, Rent-A-Center and Hardee’s Alumni | Challenger brand advocate. Restaurant Industry Investor.
Alan Wright Work Experience Details
  • Alan Wright Consulting
    Fractional Cmo | Marketing Consultant | Persona Strategist | Brand Builder | Franchise Advocate
    Alan Wright Consulting Feb 2020 - Present
    Tennessee
    Consulting services include brand architecture, start-ups, franchise systems, persona development and legacy brand refresh. Fast, resourceful and confidential with ROI. Clients include chain restaurants, retail, technology, PR and small business.
  • Taco John'S International, Inc.
    Vice President Of Marketing
    Taco John'S International, Inc. Jun 2018 - Feb 2020
    Cheyenne, Wyoming
    View
  • Taco John'S International, Inc.
    Director Of Marketing
    Taco John'S International, Inc. Jan 2018 - Feb 2020
    Cheyenne, Wyoming Area
    View
  • Newk'S Eatery
    Chief Marketing Officer
    Newk'S Eatery Aug 2015 - Dec 2016
    Jackson, Mississippi Area
  • Newk'S Eatery
    Vice President Of Marketing
    Newk'S Eatery Mar 2013 - Aug 2015
    Jackson, Mississippi Area
    Reporting to the CEO, my role is to provide leadership in managing the Newk's brand to support the overall mission, "To build the best quick-casual brand in the marketplace". Through measurable business results create a brand-centric culture across all stakeholders. Drive purchase, loyalty, preference, and financial performance to exceed planned sales and profit goals. Direct the brand marketing strategy, menu innovation, internet presence and all marketing media.
  • The Krystal Company
    Executive Vice President-Administration
    The Krystal Company Nov 2009 - May 2012
    Chattanooga Tennessee Area
    Promoted from VP-Franchise Division in 11/09 to Executive Vice President-Administration.Oversee several corporate based departments including General Council, Human Resources/Benefits, Menu Development and Marketing. Report directly to the President/CEO of The Krystal Company.
    View
  • The Krystal Company
    Vice President-Franchise Division
    The Krystal Company Oct 2007 - Nov 2009
    Chattanooga, Tennessee Area
    View
  • The Krystal Company
    Director Franchise Marketing
    The Krystal Company Sep 2001 - Jan 2006
    View
  • Olan Mills
    Vice President-Marketing
    Olan Mills Jul 1997 - Aug 2001
    Hired to take the company from outbound telemarketing dependence to an Advertising/Media Direct marketing approach to customer acquision.
    View

Alan Wright Skills

Leadership Strategy Marketing Management Team Building Retail Cross Functional Team Leadership Franchising Sales Marketing Strategy Brand Management Food And Beverage Coaching Direct Marketing Time Management P&l Management Training Process Improvement Customer Satisfaction Job Coaching Inventory Management Food Catering Mentoring New Hires Non Profit Volunteer Restaurants Income Statement Human Resources Food Service Franchise Consulting Multi Unit Start Ups Sales Operations

Alan Wright Education Details

  • Ball State University, Muncie In
    Ball State University, Muncie In
    Marketing

Frequently Asked Questions about Alan Wright

What company does Alan Wright work for?

Alan Wright works for Alan Wright Consulting

What is Alan Wright's role at the current company?

Alan Wright's current role is Former CMO Newk’s Eatery, Taco Johns, Krystal Burgers, Rent-A-Center and Hardee’s Alumni | Challenger brand advocate. Restaurant Industry Investor..

What is Alan Wright's email address?

Alan Wright's email address is aw****@****nce.com

What is Alan Wright's direct phone number?

Alan Wright's direct phone number is +142340*****

What schools did Alan Wright attend?

Alan Wright attended Ball State University, Muncie In.

What are some of Alan Wright's interests?

Alan Wright has interest in Outside Activities Including Boating, Fishing.

What skills is Alan Wright known for?

Alan Wright has skills like Leadership, Strategy, Marketing, Management, Team Building, Retail, Cross Functional Team Leadership, Franchising, Sales, Marketing Strategy, Brand Management, Food And Beverage.

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