Alana Zamora

Alana Zamora Email and Phone Number

I accelerate demand for B2B tech brands - from startups to Fortune 500s @ Meter
Alana Zamora's Location
San Francisco Bay Area, United States, United States
About Alana Zamora

With over 20 years in the technology industry, I bring passion and leadership to organizations in order to meet growth objectives and maximize ROI. My advantage in driving impact comes down to my marketing breadth and digital expertise.I've built and implemented multichannel strategies for a variety of companies, from startups to Fortune 500 global organizations, and also spent time in product and sales roles for Google ad products, including YouTube. This perspective allows me to collaborate better with multiple stakeholders and ignite cross-functional programs that scale quickly.Focus, teamwork, and grit are the values that push me forward and, from my experience, cultivate high-performing environments, best-in-class marketing programs, and positive business outcomes.

Alana Zamora's Current Company Details
Meter

Meter

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I accelerate demand for B2B tech brands - from startups to Fortune 500s
Alana Zamora Work Experience Details
  • Meter
    Growth Marketing
    Meter 2024 - Present
    San Francisco, Ca, Us
    Build mode 💪---Meter provides internet infrastructure for businesses - enterprise-grade networks that are faster, more accessible, and more secure. Our full-stack approach combines hardware, software, and operations so that any company can seamlessly run on a reliable and modern network. Our long-term ambition is to evolve internet infrastructure into a turnkey utility. We're hiring across many functions and would love your help! DM me for more information and look at our current job openings at https://www.meter.com/careers
  • Cisco
    Global Head Of Digital (Media, Web, Email) - Cisco Meraki
    Cisco 2020 - 2023
    San Jose, Ca, Us
    Led a team of 15 global digital marketers (a manager of managers). Over three years, hired and activated the Digital One Team (DOT), with a relentless focus on our mission to connect and optimize the ‘dots’ between media, web, and email journeys.Immediately upon joining, I transformed nascent, disparate, ad-hoc plans into an integrated digital demand machine - by optimizing budgets, consolidating vendors, improving CTAs, standardizing tracking & measurement, and more. We saw paid search, display, and SEO strategies boost visibility and significantly increase high-quality conversions.
  • Medallia
    Head Of Integrated Campaigns And Customer Marketing
    Medallia 2018 - 2020
    Pleasanton, California, Us
    Designed integrated marketing campaigns for Medallia Experience Cloud and various product focus areas. Managed a team that developed marketing plans designed to drive pipeline across industries and for competitive positioning. Led cross functional marketing "collective" teams responsible for website, paid media, email, and social media. I was also responsible for customer marketing. This included efforts to infuse customer stories in marketing moments while developing advocacy, reference, and community programs.
  • Medallia
    Head Of Content Marketing
    Medallia 2017 - 2018
    Pleasanton, California, Us
    Joined Medallia pre-IPO with the goal of establishing a first-ever content marketing strategy, leveraging robust in-house research and thought leadership content while simultaneously identifying lower-funnel, product-focused assets to power demand generation campaigns.
  • Google
    Youtube And Google Ads, Product & Sales Activation, Emea & Americas
    Google 2014 - 2017
    Mountain View, Ca, Us
    Accepted a product and sales position to lend marketing expertise to internal groups and expand my knowledge in other areas of the business. Managed teams responsible for driving YouTube and Google ads revenue, driven through product enhancements and 1:many customer interactions. Held this position in Dublin, Ireland for EMEA and Mountain View, CA for Americas.
  • Google
    Wildfire Platform, Marketing Campaigns, Americas & Emea
    Google 2012 - 2014
    Mountain View, Ca, Us
    Ran campaigns for Wildfire, a start-up acquired by Google. Relocated to London to expand 'Wildfire by Google' marketing efforts in EMEA, focusing on website localization and demand generation campaigns in UK, France, Germany, and Spain.
  • Intel Corporation
    Head Of B2B And Corporate Brand Media
    Intel Corporation 2011 - 2012
    Santa Clara, California, Us
    Led the media center of excellence for Intel's B2B and Corporate Brand initiatives. Partnered with central teams on go-to-market strategies and collaborated with regional stakeholders to roll out the core media plan with unique tactics better suited for local markets. Designed Intel's first-ever media lead generation program, which included bringing new technology on board to collect, clean, merge and match records that flowed into Intel's database. This enabled marketing to cultivate an active Intel IT Center (content experience) for richer engagement with core audiences.
  • Oracle Corporation
    Director, North America Advertising
    Oracle Corporation 2008 - 2011
    Austin, Texas, Us
    Managed a team responsible for multi-million dollar marketing budgets across 21 product groups. Mined and reported on data for every worldwide campaign, defining taxonomy structure and workflow models, resulting in one universally accepted metric definition for Oracle’s online lead generation efforts (“call:success”).
  • Oracle Corporation
    Senior Manager, Global Advertising
    Oracle Corporation 2004 - 2008
    Austin, Texas, Us
  • Publicis
    Hewlett-Packard, Account Executive
    Publicis 2002 - 2004
    New York, New York, Us
  • Universal Mccann
    Microsoft Corporation, Media Planner
    Universal Mccann 2000 - 2002
    New York, Ny, Us

Alana Zamora Skills

Online Advertising Integrated Marketing Advertising Marketing Digital Marketing Digital Strategy Mobile Marketing Lead Generation Online Marketing Strategy Strategic Partnerships Sem Marketing Strategy Media Planning Digital Media Web Analytics Ppc B2b Marketing Analytics Crm Email Marketing Direct Marketing Creative Strategy Demand Generation

Alana Zamora Education Details

  • San José State University
    San José State University
    Journalism & Mass Communication - Advertising

Frequently Asked Questions about Alana Zamora

What company does Alana Zamora work for?

Alana Zamora works for Meter

What is Alana Zamora's role at the current company?

Alana Zamora's current role is I accelerate demand for B2B tech brands - from startups to Fortune 500s.

What is Alana Zamora's email address?

Alana Zamora's email address is al****@****gle.com

What is Alana Zamora's direct phone number?

Alana Zamora's direct phone number is +165032*****

What schools did Alana Zamora attend?

Alana Zamora attended San José State University.

What skills is Alana Zamora known for?

Alana Zamora has skills like Online Advertising, Integrated Marketing, Advertising, Marketing, Digital Marketing, Digital Strategy, Mobile Marketing, Lead Generation, Online Marketing, Strategy, Strategic Partnerships, Sem.

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