Alan Bryson Email & Phone Number

Glasgow, Scotland, United Kingdom

Glasgow, United Kingdom

This position involves me working with a range of local, national & global clients to create and implement digital marketing campaigns.I work closely with our design and development team to produce successful marketing campaigns including social media, Adwords, email marketing campaigns & SEO. My main responsibilities include:o Marketing client’s existing websites in standalone digital marketing projectso Google AdWords set up/management and conversion rate optimisation o Delivery of Email Marketing campaignso Social Media Management and Advertising across Facebook, Twitter, LinkedIn etc.o Use of the Concrete5 CMS platform to update client websites/blogso Search Engine Optimisation for increased organic traffic/conversionso Writing effective sales copy o Conducting competitor analysis and keyword research. o Creating proposals and working from client briefs.o Presenting proposals and negotiating with clients on the best possible packageo Business networking to create new sales opportunitieso Staying up to date with client needs and the demands of their customer base. o Understanding of HTML code for effective website tracking.

On-the-job sales training on SEM and SEO techniques• Creation of bespoke Google AdWords campaigns tailored to individual business needs dealing witha range of different business industries• Writing content for Yell.com advertisements, adhering to SEO guidelines• Establishing integrated marketing communication campaigns for client’s across print (Yellow Pages), digital (Display/Banner Advertisements, Yell.com/PPC, and Website solutions) and social media (Facebook, Google+ and Twitter)• Understanding a client’s existing advertising and knowing the best method to compliment this to reach their objectives or business needs, as uncovered from an in-depth business review• Working individually and within a team to achieve targets• presenting bespoke marketing campaigns for individual business needs• website performance reviews

Selling vast range of fire safety products into businesses and private individuals, generating new business, managing and servicing existing accounts, diary management, B.A.F.E Approved,

Selling new/used cars and additional products. Up-selling at all opportunities and being able to negotiate,overseeing presentation of showroom, contacting new and previous customers by telephone and writing from various marketing databases, showroom pricing, stock check and various other duties.

Selling contract phones and products, up-selling at all opportunities and being able to negotiate,banking, staff training, dealing with customer complaints, management of staff, compiling a dailyaudit and being responsible for a considerable amount of cash, cover in managers absence andgeneral retail duties. Award gained for excellent customer service and sales performance.