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Key skills and experience: Building successful technology and digital advertising businesses in the UK and Europe.Establishing strong sales relationships with top publishers, advertising clients, media agencies, DSPs and other technology partners.Expert in online monetisation, video, mobile, data and analytics, programmatic advertising, branded content, apps and specialist software for publishers.Leading the development and implementation of commercial strategies that have opened up significant new revenue streams for media owners, SSPs and other technology companies.Rethinking and changing organisations to radically improve the value they deliver to customers.Winning business.
Eurostart Digital
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Managing DirectorEurostart Digital Aug 2015 - PresentLondon, United KingdomEurostart Digital is a business development company that fast-tracks the growth of advertising and marketing tech businesses in the UK and internationally. Our most recent experience covers video, mobile, data (including GDPR), programmatic, ad operations, branded content, social, apps and paid content technologies. Eurostart Digital's clients are market leaders in their niches and home markets, and have proven experience working with top publishers and brands.In addition to business development we advise on strategy, sales and marketing, create business plans, build websites, hire staff, etc.
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Vp Publisher Services EmeaTeads.Tv Sep 2014 - Aug 2015London, United KingdomLeading the EMEA publishing team of the company that invented the hugely successful inRead outstream video format. -
Managing Director UkTeads.Tv Jan 2013 - Sep 2014London, United KingdomI launched and led the original Teads business in the UK until the company merged with Ebuzzing. Starting from scratch, I established an unprecedented concentration of premium supply and built a demand operation.I quickly signed up top branded publishers - including The Guardian, Telegraph, MailOnline, Independent, Standard, Express, Star, The Economist, FT, Reuters, Future Publishing, Dennis Publishing, Hearst UK, Condé Nast UK, Bauer UK, Immediate Media, Haymarket, New Statesman and Johnston Press (and the rest of Mediaforce Digital's portfolio of top regional and local news sites).I also hired a sales team and created the market for native video with trading desks and media agency teams. Within six months, advertisers won by my team included some of the world's biggest FMCG companies as well as some of the best names in the entertainment, corporate, financial, technology and luxury goods industries.
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Managing DirectorSellside Limited (Now Eurostart Digital) Nov 2012 - Dec 2013London, United KingdomI set up this sales and management operation to launch tech companies in the UK. My lead client was Teads, which, when I found it, had 28 employees (it now has over 400). By the end of 2013 Teads was growing so fast, and required so much commitment in time and effort, that I signed up as a full-time employee.
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Director Of Operations & Director Of Strategic SalesThe Economist Group Jul 2008 - Oct 2012London, United KingdomAn unusual role combining leadership of commercial strategy, marketing, analytics and production. This was before the term 'Operations' gained its more specific meaning of delivery technologies for digital advertising.As a sales and marketing professional I redefined the company as a provider of marketing solutions rather than a provider of audiences. I transformed the ability of The Economist Group to create and sell native / content marketing solutions across all its platforms, leading the internal agency I set up to deliver them. In my production role I negotiated the Group's largest cost contracts, restructured the production function and oversaw the smooth running of the weekly production cycle. In 2011-12 I spearheaded a thought leadership initiative called ‘The Ideas Exchange’ to reposition the company’s capabilities around its ability to seed conversations with super-influencers. -
Director Of OperationsThe Economist Businesses Apr 2005 - Jul 2008London, United KingdomI rethought the role of client marketing at the company, bringing in core marketing disciplines and transforming creative output. Under the banner of ‘The Ideas People’ I reinvented the way The Economist Group thought about its readers and how it communicated their value to marketers and agencies. Soon this work inspired the Group's customer acquisition strategy and became a core strategic driver of the company’s digital business. In my other roles I overhauled The Economist’s antiquated revenue reporting system, creating an extensive suite of online reporting tools, and restructured the production function around digital workflows.
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Ad Director, EuropeThe Economist Sep 2000 - Mar 2005London, United KingdomResponsible for European advertisement revenues of The Economist totalling over £29m in 2004 - more than any other region - from its offices in London, Frankfurt and Paris.
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Ad Director, Uk & AmericasThe Economist Jan 2000 - Aug 2000London And New YorkResponsible for UK and American advertisement revenues of The Economist. This was a phenomenal year for ad revenues on both sides of the Atlantic.
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Ad Director, UkThe Economist May 1997 - Dec 1999London, United KingdomResponsible for UK advertisement revenues of The Economist. During this period ad revenues out of the UK grew faster than for any office of The Economist in its 160 year history.
Alan Dunachie Skills
Alan Dunachie Education Details
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Programme For Executive Development (Ped) -
English Literature -
British School Of Brussels
Frequently Asked Questions about Alan Dunachie
What company does Alan Dunachie work for?
Alan Dunachie works for Eurostart Digital
What is Alan Dunachie's role at the current company?
Alan Dunachie's current role is Managing Director at Eurostart Digital.
What is Alan Dunachie's email address?
Alan Dunachie's email address is al****@****ist.com
What is Alan Dunachie's direct phone number?
Alan Dunachie's direct phone number is +4420783*****
What schools did Alan Dunachie attend?
Alan Dunachie attended Imd (International Institute For Management Development) - Business Programs, University Of Southampton, British School Of Brussels.
What skills is Alan Dunachie known for?
Alan Dunachie has skills like Digital Strategy, Advertising, Strategy, Digital Media, Marketing, Online Advertising, Digital Marketing, Integrated Marketing, Publishing, Advertising Sales, Marketing Strategy, Customer Insight.
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Alan Dunachie
United Kingdom1btopenworld.com -
Alan Dunachie
United Kingdom
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