Alan Gold

Alan Gold Email and Phone Number

Fractional Executive | CMO | Strategic Advisor | Marketing Consultant | Growth Expert | Channel/Partner Development | Marketing Services | SaaS | Supply Chain & Logistics | Healthcare Technology | AI @ TechCXO
Alan Gold's Location
Dover, New Hampshire, United States, United States
About Alan Gold

Marketing is a lot like riding a horse—it looks easy until you have to do it. Effective B2B Marketing takes a smartly applied mix of research, strategy, technology, creativity, execution…and experience.I am an experienced B2B Marketing leader with a proven track record in driving growth and delivering results. With decades of experience as an interim and fractional Chief Marketing Officer, I've collaborated closely with Boards, investors, and senior management teams across the U.S., Canada, Europe, and APAC.My hands-on approach and unwavering focus on results help businesses overcome obstacles and achieve sustainable growth. I specialize in simplifying complex concepts, facilitating organizational alignment, and clear communication across teams.My core areas of expertise include:- Growth Strategy and Planning- Demand/lead generation Marketing- Public and Analyst Relations- Corporate and Marketing Communications- Digital Marketing and Advertising- Branding- Product Marketing- New Market Development- Channel and Strategic Partner DevelopmentThroughout my career, I've played a pivotal role in launching cutting-edge technologies into the market, aligning sales, marketing, and product efforts, and fine-tuning go-to-market strategies for leading companies.If you're interested in connecting or working together, message me or email me at alan.gold@techcxo.com.”

Alan Gold's Current Company Details
TechCXO

Techcxo

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Fractional Executive | CMO | Strategic Advisor | Marketing Consultant | Growth Expert | Channel/Partner Development | Marketing Services | SaaS | Supply Chain & Logistics | Healthcare Technology | AI
Alan Gold Work Experience Details
  • Techcxo
    Partner, Revenue Growth Practice
    Techcxo Jul 2023 - Present
    Atlanta, Georgia, Us
    TechCxO is the leading provider of experienced and transformational fractional executive leadership and consulting with over 5,000 clients. As a partner in the Revenue Growth Practice I am called on by early stage and growth CEOs, their boards and investors as well as larger private and public companies to bring new, creative thinking to:• Establish an effective marketing and business development team• Lead existing teams to support and exceed company goals• Guide and support senior leadership to refine and improve their current strategies• Expand go-to-market capabilities via direct sales, indirect channels, and partners• Operationalize change management to create greater efficiencies and more effective teams• Provide leadership and coaching to up-level and improve rising executives
  • Gold & Partners Llc
    Managing Partner
    Gold & Partners Llc Jan 2016 - Jul 2023
    Portsmouth, Nh, Us
    A focused consultancy providing Marketing strategy, fractional leadership and execution to B2B technology businesses in a range of industries. Selected engagements include: Johnson & Johnson—Global Supply Chain ITSenior Consultant--Change ManagementGlobal life sciences, pharma and medical devices manufacturer Engaged in numerous high visibility projects across multiple groups in consumer, pharma manufacturing and global supply chain areas. Forma.ai VP Marketing B2B SaaS provider of AI-driven Sales Performance Management (SPM) software for medium-to-large enterprises. Series B funded by Acme Capital, Golden Ventures and Crosslink Capital. Brought in to establish a full stack, high-functioning marketing team to focus on top of funnel lead gen, competitive product positioning and market visibility. Insite AI CMO B2B SaaS, AI-based software for optimization of product mix, pricing, trade promotion optimization and visual display strategies for medium-to-large consumer goods manufacturers and brands. Series A funded by Microsoft Venture Fund, NewRoad Capital Partners. Engagement was to establish the Company’s first Marketing strategy and executional activities with a focus of market awareness and ABM-driven pipeline. Accur8 Software CMO Engaged to create go-to-market and product strategies for a seed-funded Amazon Web Services Partner in the data virtualization, application data migration and integration space. Network Control (Calero-MDSL) Consultant—Strategy and Marketing A leading provider of Technology Expense Management (TEM) software and managed services, serving a diverse mix of enterprise-level customers across a number of industries. Provided ongoing strategic guidance as well as marketing and sales support, leading to a successful acquisition.Newmine Consultant Brought in to create a go-to-market model and productization strategy for an innovative, award-winning retail returns product and related services.
  • Descartes Systems Group
    Chief Marketing Officer
    Descartes Systems Group Jul 2013 - Jun 2016
    Waterloo, Ontario, Ca
    BestTransport (acquired by DSG) was a Gartner-recognized provider of cloud-based Transportation Management Software (TMS). In my role as CMO I was responsible for the company's go to market strategy; industry analyst and press relations; close collaboration with the sales team to grow pipeline and build the business; providing strategic guidance for the product roadmap; and positioning the company for acquisition.
  • E2Open
    Global Vp Marketing And Business Development
    E2Open May 2011 - Feb 2013
    Austin, Tx, Us
    Kewill (now e2open) is a global leader in solutions that support domestic and global trade activities such as shipping, import/export compliance, freight forwarding, third party logistics management, eCommerce and B2B integration for over 40,000 users in over 7,000 large and mid-sized companies across more than 30 countries. As Global VP of Marketing and Business Development I drove product strategy, acquisition marketing, demand creation, online and social media marketing as well as product management, strategic partnering and press/analyst relations.
  • Bamboo Rose
    Chief Marketing Officer
    Bamboo Rose May 2009 - Apr 2011
    Boston, Ma, Us
    Formerly known as Tradestone Software, Bamboo Rose is a recognized leader in SaaS design-to-delivery PLM and supply chain management software for retailers and brand manufacturers, selling to CxOs other senior titles in both business and IT roles. In my role as CMO I was responsible for marketing and business development strategy and execution, analyst and press relations, acquisition and social and online marketing programs, product marketing and strategic partnering globally with companies such as IBM and Oracle.
  • Avotus Corporation
    Chief Marketing And Strategy Officer
    Avotus Corporation Jun 2003 - Nov 2009
    Mississauga, Ontario, Ca
    An analyst and industry recognized leader in technology expense management. In my role as CMO I was responsible for bringing to market complex technology and services solutions selling to Fortune 1000; strategic product direction, branding and demand creation in a crowded market; business development and channels management; public relations, comprehensive acquisition marketing, M&A and new market development.
  • The Benjamin Group
    Principal
    The Benjamin Group Oct 2001 - Jun 2003
    Strategy and execution consultant for technology and other companies seeking to reposition their products and profile, or to identify competitive opportunities and threats.
  • Progress
    Evp And Chief Marketing Officer
    Progress Apr 2000 - Sep 2001
    Burlington, Massachusetts, Us
    As CMO for eXcelon Corp. (acquired by Progress) I was responsible for global market development and positioning; transition from legacy product set to leading edge B2B middleware provider; PR and corporate evangelizing in US, UK, EU and Japan.

Alan Gold Skills

Strategic Partnerships Strategy Product Marketing Product Management Saas Start Ups Lead Generation Business Development Crm Go To Market Strategy Management Leadership Solution Selling Marketing Strategy Strategic Planning Competitive Analysis Mobile Devices Enterprise Software Marketing E Commerce Business Strategy Sales Executive Management Cross Functional Team Leadership Analytics Product Development Sales Management Demand Generation P&l Management B2b Telecommunications Salesforce.com Program Management Account Management Social Media Marketing New Business Development Social Media Analysis Multi Channel Marketing Sales Process Professional Services Channel Entrepreneurship Retail Budgets Email Marketing Mergers And Acquisitions Team Leadership Selling Public Relations

Alan Gold Education Details

  • Boston College Carroll School Of Management
    Boston College Carroll School Of Management
    Master Of Business Administration - Mba
  • Boston College Carroll School Of Management
    Boston College Carroll School Of Management
    General Management
  • Brandeis University
    Brandeis University
    English Language And Literature/Letters
  • Brandeis University
    Brandeis University
  • Brandeis University
    Brandeis University
    Bachelor Of Arts - Ba
  • Brandeis University
    Brandeis University
    Ba

Frequently Asked Questions about Alan Gold

What company does Alan Gold work for?

Alan Gold works for Techcxo

What is Alan Gold's role at the current company?

Alan Gold's current role is Fractional Executive | CMO | Strategic Advisor | Marketing Consultant | Growth Expert | Channel/Partner Development | Marketing Services | SaaS | Supply Chain & Logistics | Healthcare Technology | AI.

What is Alan Gold's email address?

Alan Gold's email address is al****@****ers.com

What is Alan Gold's direct phone number?

Alan Gold's direct phone number is +180253*****

What schools did Alan Gold attend?

Alan Gold attended Boston College Carroll School Of Management, Boston College Carroll School Of Management, Brandeis University, Brandeis University, Brandeis University, Brandeis University.

What are some of Alan Gold's interests?

Alan Gold has interest in Collecting Antiques, Horses, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, The Arts, Home Decoration, Photograph.

What skills is Alan Gold known for?

Alan Gold has skills like Strategic Partnerships, Strategy, Product Marketing, Product Management, Saas, Start Ups, Lead Generation, Business Development, Crm, Go To Market Strategy, Management, Leadership.

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