Alan Friggieri Email and Phone Number
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I help great people do great things with marketing and communications.I drive growth and innovation as an individual contributor and as a leader.I have a background and continued interest in Psychology and a specialism in test & learn principles.I drive the vision, strategy and action-plan to deliver meaningful progress, based on understanding what the organisation and people need.I do this by establishing appropriate structure and process to gather and analyse the right data, which ultimately lead to provably better decisions.I lead and mentor highly skilled technical and creative specialists to efficiently drive great results.
Combat Stress
View- Website:
- combatstress.org.uk
- Employees:
- 222
-
Director Of Strategy And CommunicationCombat StressKingston Upon Thames, Gb -
Director Of Marketing, Communication And Information (Company Secretary)Combat Stress: The Veterans' Mental Health Charity Nov 2021 - PresentLeatherhead, Surrey, GbMember of executive leadership team responsible for marketing, communication, information and IT, records management and data regulations, corporate governance and company secretariat. -
Director Of Marketing And CommunicationCombat Stress: The Veterans' Mental Health Charity Sep 2019 - Nov 2021Leatherhead, Surrey, GbCombat Stress is the UK's leading charity for veterans' mental health. For a century we’ve been helping former servicemen and women deal with issues like post-traumatic stress disorder (PTSD), anxiety and depression. Today we provide specialist treatment and support for veterans from every service and conflict to give them hope and a future. -
Head Of GrowthMori Jun 2019 - Aug 2019London, London, GbEstablished the Growth Marketing function at this fast-paced start-up, through a combination of existing in-house resource, onboarding external agencies and recruiting in-house.Embedded Agile processes to accelerate production of high-quality marketing materials, as well as the development of the website experience.Led on planning the potential expansion into international markets. -
Head Of Customer MarketingSpoke (Respoke Ltd) Aug 2017 - May 2019Richmond, Surrey, GbLeadership, planning and oversight of offline and online performance marketing channels.Optimised and diversified acquisition and retention methods.Introduced rigorous AB testing process into CRM, identifying key segments and establishing database housekeeping.Developed new creative, ensuring a steady flow of assets for testing in each marketing channel. -
Director Of Digital And AnalyticsThe Hoxton Jun 2015 - Jul 2017Waterloo, England, GbLaunched new thehoxton.com and developed The Hoxton's digital business. Created a digital culture and drove measurable ROI improvements to the digital business through establishing a powerful yet light-weight data architecture, user experience analysis, conversion rate optimisation and efficient digital marketing channels. -
Director Of Digital And AnalyticsEnnismore Jun 2015 - Jul 2017London, England, GbEnnismore is a London based owner and developer of unique hospitality properties and experiences around the world. We're currently crafting the global expansion of The Hoxton, from one hotel to many, as well as building the legacy of the Scottish landmark Gleneagles and launching several brand new, standalone restaurant concepts. The first of which, Egg Break, opened in Notting Hill July 2015. We are continually on the lookout to invest in people, back ideas that excite us and find places that inspire us. -
Head Of Analytics & OptimisationLastminute.Com Apr 2014 - Jun 2015Switzerland, ChReignited the business' focus on quantitative customer-centric data to drive business, partnering closely with the User Experience team. Boosted output, reliability and visibility of the Analytics & Optimisation team using Kanban as a framework to empower analysts to do the work that's needed and not just what's asked. Raised the level of the conversion rate optimisation programme and drove significant uplifts to online business through MVT and AB testing. -
Lead Of Web Analytics & OptimisationBetfair Oct 2012 - Apr 2014London, England, GbGrew and improved the Analytics & Optimisation team, capability, process, toolkits and vision, demonstrating significant ROI. -
Lead Of Web AnalyticsBetfair May 2012 - Oct 2012London, England, GbDevised and executed on vision, strategy and roadmap, merging analytics & optimisation and growing value through A|B|n and MVT to demonstrate real revenue uplifts. -
Acting Lead Of Web AnalyticsBetfair Feb 2012 - May 2012London, England, Gb -
Senior Web Architect/AnalystBetfair Nov 2010 - May 2012London, England, GbDeveloped complex analysis and reporting solutions to meet business requirements such as cross-sell and attribution. -
Online Business AnalystTrinity Mirror Group Plc Apr 2009 - Nov 2010Maximised site traffic and engagement by aligning emerging trends, commercial performance and initiatives, which facilitated better marketing and content decisions.
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Web AnalystReevoo Aug 2007 - Apr 2009Improved conversion by determining optimum site content, layout, sitemap and PPC & SEO campaigns.
Alan Friggieri Skills
Alan Friggieri Education Details
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University Of SouthamptonPsychology
Frequently Asked Questions about Alan Friggieri
What company does Alan Friggieri work for?
Alan Friggieri works for Combat Stress
What is Alan Friggieri's role at the current company?
Alan Friggieri's current role is Director of Strategy and Communication.
What is Alan Friggieri's email address?
Alan Friggieri's email address is al****@****air.com
What is Alan Friggieri's direct phone number?
Alan Friggieri's direct phone number is +120755*****
What schools did Alan Friggieri attend?
Alan Friggieri attended University Of Southampton.
What are some of Alan Friggieri's interests?
Alan Friggieri has interest in Art, Health, Animation, Children, Environment, Education, Science And Technology, Music, Human Rights, Psychology.
What skills is Alan Friggieri known for?
Alan Friggieri has skills like Web Analytics, E Commerce, Analytics, Strategy, Seo, Insight, Leadership, Conversion Optimization, Online Advertising, Advertising, Crm, Ppc.
Who are Alan Friggieri's colleagues?
Alan Friggieri's colleagues are Summer Summerford, Faye Gibb, Adam Powell, Kayleigh Mcdonald, Lorraine Farrell, Anna Reeve, Craig Mcmillan.
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