Alan Gardner

Alan Gardner Email and Phone Number

Develop and execute marketing strategies centered around our customers and their supply chains. Our aim is to support and help contribute to our customers successes. @ MacDermid Alpha Electronics Solutions
Alan Gardner's Location
United States, United States
Alan Gardner's Contact Details

Alan Gardner personal email

n/a

Alan Gardner phone numbers

About Alan Gardner

Over the years I have seen the B2B sales process evolve from solving the customers’ immediate ‘problem’ to how solutions help those customer’s businesses sustain long term growth. The former is of course still critical, but the latter is what develops true business partnerships.Why is this important to a Business Partner director? Well, I’ll stir a thought within you when I say that B2B organizations tend to operate their content strategies on a scattergun approach. Create enough quantity, enough time and something will stick. Resonate?My passion is to align content strategies with B2B customer journeys, effectively mirroring that B2B sales process. It means a lot of analytical work matching value propositions to personas and developing content which helps our customers meet their information needs, from exploration to engagement. In this I am always guided by the 'so why does the reader care' approach.

Alan Gardner's Current Company Details
MacDermid Alpha Electronics Solutions

Macdermid Alpha Electronics Solutions

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Develop and execute marketing strategies centered around our customers and their supply chains. Our aim is to support and help contribute to our customers successes.
Alan Gardner Work Experience Details
  • Macdermid Alpha Electronics Solutions
    Strategic Content / Business Partner Director
    Macdermid Alpha Electronics Solutions Jan 2023 - Present
    Waterbury, Connecticut, Us
    Develop and execute marketing strategies centered around our customers and their supply chains. These strategies include generating preference for the organizations’ products and services in our chosen markets. We do this by working closely with our business development, sales, and line of business teams to turn plans from conception to reality. Our aim is to support and help contribute to our customers successes.
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  • Macdermid Alpha Electronics Solutions
    Automotive Marketing Manager
    Macdermid Alpha Electronics Solutions Oct 2022 - Jan 2023
    Waterbury, Connecticut, Us
    Marketing strategy and communications for matetials used in automotive electronics hardware. We focus on electric vehicle powertrain, safety systems and integarted molded electronics.
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  • Esi Automotive
    Global Marketing Manager
    Esi Automotive Mar 2019 - Oct 2022
    Marketing strategy and communications for ESI Automotive. Focus on electronics, decorative trim, interior displays and fasteners supply chain.
  • Macdermid Enthone Industrial Solutions
    Global Marketing Manager
    Macdermid Enthone Industrial Solutions Jan 2016 - Mar 2019
    Waterbury, Ct, Us
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  • Macdermid
    Global Marketing Manager
    Macdermid Jun 2009 - Mar 2019
    Waterbury, Ct, Us
    B2B marcomms including preparation of advertising, PR, website content management and social media.Market analysis and data dissemination within internal global network
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  • Macdermid
    Global Product Manager - Decorative
    Macdermid Jun 2005 - Jun 2009
    Waterbury, Ct, Us
    Manage MacDermid Decorative and POP portfolio.
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  • Macdermid
    Anti Corrosion Product Manager
    Macdermid Jan 2000 - Jun 2005
    Waterbury, Ct, Us
    Manage MacDermid Anti Corrosion portfolio including implementation of trivalent passivates, new torque and tension fluid range and ZinKlad
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Alan Gardner Skills

Marketing Communications Product Development B2b Marketing Management Marketing Strategy Coatings Product Management Marketing B2b Marketing Automotive International Sales Marketing Research Social Media Management Product Marketing Project Management Product Life Cycle Management Project Portfolio Management Marketing Communications Planning

Alan Gardner Education Details

  • Cim | The Chartered Institute Of Marketing
    Cim | The Chartered Institute Of Marketing
    Management
  • The Open University
    The Open University
    General
  • The Open University
    The Open University
    General
  • The Open University
    The Open University
    General

Frequently Asked Questions about Alan Gardner

What company does Alan Gardner work for?

Alan Gardner works for Macdermid Alpha Electronics Solutions

What is Alan Gardner's role at the current company?

Alan Gardner's current role is Develop and execute marketing strategies centered around our customers and their supply chains. Our aim is to support and help contribute to our customers successes..

What is Alan Gardner's email address?

Alan Gardner's email address is pr****@****mid.com

What is Alan Gardner's direct phone number?

Alan Gardner's direct phone number is +120357*****

What schools did Alan Gardner attend?

Alan Gardner attended Cim | The Chartered Institute Of Marketing, The Open University, The Open University, The Open University.

What skills is Alan Gardner known for?

Alan Gardner has skills like Marketing Communications, Product Development, B2b, Marketing Management, Marketing Strategy, Coatings, Product Management, Marketing, B2b Marketing, Automotive, International Sales, Marketing Research.

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