Francisco Alan Oliveira Email & Phone Number

São Paulo, Brazil

São Paulo, Brazil

- Lead Product ManagerSituation: Stepped into a pivotal role at a juncture where the company sought to significantly amplify its value proposition and diversify its product suite.Task: With an expanded leadership remit, I was entrusted with the responsibilities of setting the product vision, strategizing the course of action, constructing an actionable product roadmap, spearheading the product discovery process, and leading a team of talented product managers.Action: -… Show more - Lead Product ManagerSituation: Stepped into a pivotal role at a juncture where the company sought to significantly amplify its value proposition and diversify its product suite.Task: With an expanded leadership remit, I was entrusted with the responsibilities of setting the product vision, strategizing the course of action, constructing an actionable product roadmap, spearheading the product discovery process, and leading a team of talented product managers.Action: - Carved out a compelling product vision that encompassed not only the current market demands but also anticipated future trends and opportunities. - Laid out a meticulous strategy to realize our vision, ensuring each step aligned with the broader company objectives and market dynamics. - Designed a comprehensive yet flexible roadmap that catered to immediate priorities while allowing space for innovations and iterations. - Continuously engaged in the discovery process, tapping into both quantitative data and qualitative insights, ensuring our product offerings remained both relevant and competitive. - Cultivated a culture of collaboration, open dialogue, and continuous learning, empowering my team to excel and contribute their best.Result: Under my leadership, we achieved over +200 Million BLR in value transacted monthly. Moreover, we embarked on the journey of creating a suite of new products that promise to further enhance our business's value proposition.Take Away: With a clear vision, strategic mindset, and a relentless focus on user needs, we've not only driven strong financial outcomes but also set the stage for the company's future growth and diversification. Show less

São Paulo, Brazil

- API hub and White Label Payments teamProduct Manager, API Hub and White Label Payments TeamSituation: Joined the API hub and White Label payments team during a crucial growth phase, with the challenge of understanding and addressing the evolving needs of our customers in the payment industry.Task: My primary responsibility was to enhance the total transactional value, and to ensure the product decisions we made were rooted in understanding and addressing genuine customer… Show more - API hub and White Label Payments teamProduct Manager, API Hub and White Label Payments TeamSituation: Joined the API hub and White Label payments team during a crucial growth phase, with the challenge of understanding and addressing the evolving needs of our customers in the payment industry.Task: My primary responsibility was to enhance the total transactional value, and to ensure the product decisions we made were rooted in understanding and addressing genuine customer pain points.Action: - Adopted a customer-centric approach which involved: * Conducting numerous customer interviews to delve deep into their experiences and requirements. * Regularly gathering feedback from partners to derive a holistic view of our product's position in the market. * Analyzing data to draw actionable insights and then developing as well as prioritizing solutions based on this understanding.- Fostered an open communication culture where team members, stakeholders, and customers were always informed and aligned. This collaborative approach ensured quicker decision-making and efficient adaptability to market changes.Result: Successfully contributed to achieving an impressive CAGR of ~36%/month of the total transactional value, positioning our product as a formidable player in the market.Take Away: The integration of deep customer understanding with collaborative teamwork can act as a powerful catalyst for product growth and success in a competitive market landscape. Show less

São Paulo, Brazil

- PJá Financiamentos Team (Desktop and Mobile)Situation: At PJá Financiamentos, there was an evident demand for an innovative mobile payment solution in tandem with our already successful desktop version.Task: I was entrusted with the leadership of a dedicated squad, with the goal to conceptualize, design, and launch a mobile payment solution that not only meets but exceeds customer expectations.Action: - Initiated the process by deeply understanding customer needs and… Show more - PJá Financiamentos Team (Desktop and Mobile)Situation: At PJá Financiamentos, there was an evident demand for an innovative mobile payment solution in tandem with our already successful desktop version.Task: I was entrusted with the leadership of a dedicated squad, with the goal to conceptualize, design, and launch a mobile payment solution that not only meets but exceeds customer expectations.Action: - Initiated the process by deeply understanding customer needs and behaviors, which informed our product priorities.- Led the creation and subsequent launch of our mobile solution, ensuring its usability, security, and effectiveness.- Simultaneously, supervised the desktop version of our product, emphasizing continuous iteration, optimization, and ensuring the product met its growth targets.- Collaborated closely with the team, fostering a culture of innovation and customer-centricity.Result:- Our mobile solution triumphed with a CAGR of ~19% per month over 14 months, indicating a strong market fit and a product that resonated with our target audience.- In parallel, the desktop version witnessed consistent growth, maintaining a 9% growth rate per month for the subsequent 14 months.Take Away: Successful product management stems from understanding user needs, driving innovation based on this understanding, and fostering a culture of collaboration and continuous improvement within the team. The harmonious growth of both mobile and desktop solutions at PJá Financiamentos is a testament to this approach. Show less

São Paulo, Brazil

- PJá Financiamentos Team (Desktop)Situation: After having a hands-on role in the creation of a product as an associate at PJá Financiamentos, I transitioned to a Product Manager position to steer the product's evolution in the market.Task: Beyond mere management, my objective was to refine, optimize, and expand the product's offerings to consistently bring enhanced value to our users.Action: - Developed a strategic product roadmap, outlining the direction the product… Show more - PJá Financiamentos Team (Desktop)Situation: After having a hands-on role in the creation of a product as an associate at PJá Financiamentos, I transitioned to a Product Manager position to steer the product's evolution in the market.Task: Beyond mere management, my objective was to refine, optimize, and expand the product's offerings to consistently bring enhanced value to our users.Action: - Developed a strategic product roadmap, outlining the direction the product needed to take in order to achieve growth and customer satisfaction. - Continued the discovery process, delving deeper into user feedback and market trends to ensure our product addressed real, tangible needs. - Prioritized features and improvements based on customer feedback, ensuring we built what truly mattered to our user base. - Coordinated with cross-functional teams to execute on the product strategy, ensuring that each step was aligned with our vision and customer expectations.Result: - Successfully drove a robust ~24% CAGR in value transacted per month over the course of the year. - This growth was a direct reflection of our ability to identify, address, and resolve customer pain points, delivering a product that not only met but exceeded customer expectations.Take Away: A combination of strategic foresight, continuous feedback-driven iteration, and unwavering focus on customer needs can lead to remarkable growth and product success. Show less

São Paulo, Brazil

Situation: Tasked with the mission to uncover new revenue streams within the company while also addressing challenges faced by both existing and potential customers.Task: My primary goals were to identify market gaps, validate potential solutions, and ensure a seamless transition from ideation to product development.Action: - Conducted comprehensive market analyses and held insightful interviews with customers already using our solutions to pinpoint target segments and… Show more Situation: Tasked with the mission to uncover new revenue streams within the company while also addressing challenges faced by both existing and potential customers.Task: My primary goals were to identify market gaps, validate potential solutions, and ensure a seamless transition from ideation to product development.Action: - Conducted comprehensive market analyses and held insightful interviews with customers already using our solutions to pinpoint target segments and high-impact problems. - Crafted "Wizard of Oz" prototypes, a lean way of validating product concepts without building the full solution. - Vigorously validated product risks, ensuring every step of the product development was grounded in real user feedback and needs. - Immersed myself in user-centered design principles and agile development methodologies. This equipped me to: - Prioritize the most impactful features effectively. - Collaboratively create product roadmaps that were both ambitious and feasible. - Foster a cohesive working environment with cross-functional teams, ensuring every member was aligned with the product vision and milestones.Result: - Leveraged insights from market analysis and user feedback to spearhead the development of new product solutions, all while adhering to time and budget constraints. - Successfully used agile methodologies to introduce high-quality products that resonated with our target audience.Take Away: My tenure as an Associate Product Manager instilled in me the value of user-centered design, the power of collaboration across diverse teams, and the critical role of data in guiding product decisions. It highlighted the importance of being both analytical and empathetic to craft products that genuinely resonate with users. Show less

São Paulo, São Paulo, Brazil

For 3 years at N.A. Instalações, I worked as a leader of some teams of storage structure installers. In this position, I improved my leadership skills, acquiring experience in dealing with people from diverse backgrounds and working methods.Supervision of worksCustomer visitsBudget creationNegotiations

Bacharelado Em Administração, Finance, General

Formação Profissional, Product Management

- Fundamentos de Product Management - O conceito de Valioso, Factível, Viável e Usável - Product Strategy - Product Discovery e Design.

Profissional Certification, Sw47X: Entrepreneurship In Emerging Economies

A course of study offered by HarvardX, an online learning initiative of Harvard University

Profissional Formation, Product Led Growth

The Pendo Course for Product Led Growth Certification is a comprehensive training program that teaches individuals and organizations how.

Curso, Product Management

The most complete course available on Product Management. 13+ hours of videos, activities, interviews, & more