Alan J. Porter

Alan J. Porter Email and Phone Number

Storyteller / Founder / CCO - The Content Pool - Enterprise Content Services @ CMSWire
Alan J. Porter's Location
Towson, Maryland, United States, United States
Alan J. Porter's Contact Details
About Alan J. Porter

Alan J. Porter is first and foremost a storyteller, with close to 40 fiction and non-fiction book publishing credits. He is the Founder and Chief Content Officer of The Content Pool, that provides storytelling-driven content services to enable brands to deliver exceptional engaging customer experiences.He has held senior leadership roles in Content Operations, Product Marketing, and Customer Experience.Named one of the Top 25 Content Strategy Influencers and a Digital Strategy thought leader.

Alan J. Porter's Current Company Details
CMSWire

Cmswire

View
Storyteller / Founder / CCO - The Content Pool - Enterprise Content Services
Alan J. Porter Work Experience Details
  • The Content Pool
    Founder / Chief Content Officer
    The Content Pool Jun 2023 - Present
    Create exceptional customer experiences by leveraging your largest hidden asset – Your ContentOffering a range of content-focused services as outlined in our four-pillar framework: - Content Strategy - Content Creation - Content Operations - Content Technology
  • Cmswire
    Columnist
    Cmswire Dec 2016 - Present
    San Francisco, California, Us
    Contribute monthly articles on subjects including Customer Experience, Digital Transformation, and Content Strategy.
    View
  • Freelance Editor/Writer
    Writer / Editor
    Freelance Editor/Writer May 1993 - Present
    Us
    BUSINESS BOOKS - CX Trinity: Customers, Content, Context (2021) - The Content Pool: Leveraging Your Company’s Largest Hidden Asset (2012) - WIKI: Grow Your Own for Fun and Profit (2010)Full bibliography at https://alanjporter.wordpress.com/bibliography/
    View
  • Hyland
    Principal Content Architect
    Hyland Feb 2022 - Apr 2023
    Westlake, Oh, Us
    Part of the senior leadership team working with UX design, content, web content management, digital asset management, and front and back-end developers to design and stand-up complete enterprise website rebuild.Created foundational architecture for multi-channel delivery of marketing content. Rationalized enterprise-wide taxonomy. Developed a business-driven translation strategy.
    View
  • Hyland
    Director Of Product Marketing (Nuxeo Dam)
    Hyland Nov 2019 - Jan 2022
    Westlake, Oh, Us
    (Nuxeo was acquired by Hyland Software in April 2021.)Owned product marketing plan for cloud-native digital asset management platform. Defined and launched a new market segment for the solution resulting in engagement with Global 100 brands. Used analytics to create compelling go-to-market content including product sheets, solution briefs, whitepapers, videos, blogs, webinars, events, and a podcast.Briefed and worked with analysts and partners to position the company as an industry thought leader through events, third-party publications, and speaking engagements to build awareness.
    View
  • Simple [A]
    Senior Advisor
    Simple [A] Nov 2019 - Oct 2021
    Austin, Texas, Us
    Providing strategic business consulting to executive team and selected clients.
    View
  • Simple [A]
    Head Of Content Intelligence Strategy
    Simple [A] Jan 2018 - Nov 2019
    Austin, Texas, Us
    Senior executive with full P&L responsibility for the Content Intelligence Strategy practice. Built practice from the ground up to a seven-figure revenue contributor. Project managed a cross-organizational team including marketing, sales, professional services, UX design, and software development to deliver digital transformation projects at Fortune 500 companies across a wide variety of industry sectors. Developed documentation and related standardized processes and playbooks in order to drive efficiencies and scale the engagement process. Developed industry thought-leadership content marketing assets.
    View
  • Opentext
    Senior Solutions Marketing Manager
    Opentext Jan 2016 - Jan 2018
    Waterloo, On, Ca
    Focused on promoting the value of the good customer experience and the strategic value of content in making that happen.Owned the product marketing plan and messaging around the customer experience suite of products that included a mix of traditional and cloud-based products.Drove competitive analysis efforts, while working with creative marketing, sales, training, content, campaigns, and events to identify product differentiation.
    View
  • Caterpillar Inc.
    Content Marketing Manager
    Caterpillar Inc. Jan 2013 - Dec 2015
    Irving, Texas, Us
    Led the digital engagement team that implemented and managed the enterprise content management system.Created foundational architecture for multi-channel delivery of marketing content. Developed analytics-driven content localization strategy.Worked on UX design projects related to new corporate website, eCommerce, and interactive technical manual solutions.Led the development of photo-realistic product models from engineering data for use on multiple digital channels.
    View
  • Ptc
    Principal Consultant
    Ptc Oct 2010 - Dec 2012
    Boston, Massachusetts, Us
    Leading the development of consulting processes, tools, and solutions for PTC's global services organization aligned to Service Lifecycle Management with a focus on Manufacturing and the Federal, Aerospace & Defence industries.
    View
  • Quadralay Corporation
    Vp - Operations
    Quadralay Corporation Nov 2006 - Dec 2009
    Austin, Texas, Us
    Responsible for sales, marketing, technical documentation, and customer service. Moved the company to an online marketing strategy increasing visibility and industry awareness. Worked with the engineering team to lead UX design during the rebuild and rebrand of the core publishing software platform.Spearheaded drive for transparency and customer participation. Developed new channel partner program for overseas markets. Established technology and business partner relationships with companies with synergistic solutions and services.
    View
  • Messageone
    Senior Customer Advocate
    Messageone Sep 2004 - Jun 2005
    Us
    Act as main customer focus point and manage remote project team to implement mission critical disaster recovery systems.
    View
  • Messageone
    Director - Implementation Services (Evergreen)
    Messageone Jun 2003 - Sep 2004
    Us
    (Evergreen Assurance was acquired by MessageOne)Define strategic marketing policy in support of Disaster Recovery solution. Involved development of marketing collateral, trade show strategy, all customer facing documentation (training, release notes etc.). Cross functional liaison between engineering, sales and marketing.
    View
  • Advent 3B2 Inc.
    Senior Project Manager
    Advent 3B2 Inc. Nov 2001 - May 2003
    Act as main customer focus point and manage remote project team to implement enterprise publishing solutions. Cross-functional liaison between field staff, engineering and marketing teams.
  • Chrystal Software
    Director - Customer Service
    Chrystal Software Dec 1998 - Oct 2001
    Full P&L accountability for all post-sales activities. Included training, technical documentation, support, and professional services in support of enterprise content management software solution.
  • Intercap Graphic Systems
    Director - Product Development
    Intercap Graphic Systems Apr 1996 - Dec 1998
    Responsible for designing and developing a new technical illustration product suite including customer-driven UX design, and for moving the company from an engineering-driven product release cycle to a market-driven one.
  • Kudos Partnership
    Senior Consultant
    Kudos Partnership Oct 1995 - Apr 1996
    Senior documentation practices consultant specializing in the development of standards-based structured authoring solutions. Clients included aerospace, motor-sports, publishing, and software companies.
  • Omi Logistics Ltd.
    Product Manager - Electronic Publishing Solutions
    Omi Logistics Ltd. Jan 1991 - Sep 1995
    Managed technical documentation services branch offices handling large projects in aerospace, automotive, rail, power, and software industries.
  • British Aerospace - Airbus Division
    Head Of Technical Publications
    British Aerospace - Airbus Division May 1985 - Dec 1990
    Managed a large 100-person+ Technical Documentation department responsible for documentation production in support of major aircraft projects. Member of industry standards groups and led the development of new industry standards. Introduced new technology and turned a major overhead operation into a profitable revenue-generating organization.

Alan J. Porter Skills

Technical Writing Content Strategy Content Development Content Management Publishing Strategy Management Enterprise Software Marketing Xml Entrepreneurship Project Management Cross Functional Team Leadership Crm Social Media Leadership Creative Writing Blogging Content Marketing Web Content Publications Enterprise Content Management Software Documentation Public Speaking Technical Publication Consulting Marketing Strategy Business Process Improvement Comic Books Graphic Novels Non Fiction Product Development Customer Relationship Management Strategic Consulting Change Management Research Technical Documentation Training Creative Direction Process Improvement Fiction Writing Technical Communication Corporate Communications Online Publishing Books Web Content Management Web Content Writing

Alan J. Porter Education Details

  • University Of Bradford
    University Of Bradford
    Industrial Technology & Management

Frequently Asked Questions about Alan J. Porter

What company does Alan J. Porter work for?

Alan J. Porter works for Cmswire

What is Alan J. Porter's role at the current company?

Alan J. Porter's current role is Storyteller / Founder / CCO - The Content Pool - Enterprise Content Services.

What is Alan J. Porter's email address?

Alan J. Porter's email address is ap****@****lea.com

What is Alan J. Porter's direct phone number?

Alan J. Porter's direct phone number is +151296*****

What schools did Alan J. Porter attend?

Alan J. Porter attended University Of Bradford.

What skills is Alan J. Porter known for?

Alan J. Porter has skills like Technical Writing, Content Strategy, Content Development, Content Management, Publishing, Strategy, Management, Enterprise Software, Marketing, Xml, Entrepreneurship, Project Management.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.