Provide overall leadership for Rawhide, a faith-based non profit organization serving at-risk youth and their families. Founded in 1965 by John and Jan Gillespie with the partnership of Bart and Cherry Starr, the first 50+ years of Rawhide has been very successful impacting thousands of young men and their families. Rawhide offers residential care and outpatient services dedicated to helping at-risk youth and their families lead healthy, responsible lives. Located outside of New London, Wisconsin, Rawhide Boys Ranch emphasizes a faith-based residential environment as an alternative to juvenile corrections for court-referred and at-risk young men. In addition, Rawhide provides services to youth and their families through community-based programs such as foster care, outpatient counseling, adventure based summer camps and intensive family weekends. Learn more about Rawhide by visiting its website at www.rawhide.org

Responsible for leading all global marketing activities for the Access Segment of Oshkosh Corporation, including all strategic planning, product management and marketing communications for the JLG and Jerr-Dan brands.

Providing marketing and management expertise to clients that are looking to significantly improve the effectiveness of their business results. Specialties include marketing, brand development, sales, talent development and strategic planning for consumer businesses.Providing executive leadership to non-profit organizations that are looking to significantly improve their effectiveness. Specialties include strategic planning, Board of Directors development, CEO coaching, executive recruiting/development and major donor fundraising.

Corporate Vice President, Marketing (2011-2012) Vice President, Marketing – Equipment & Furnishings, Services & Solutions (2010-2011)Responsible for leading all marketing activities for this B2B company, including strategic planning, marketing communications, category management, merchandising, product development, direct marketing, digital marketing, customer marketing, event marketing and market insights. Promoted after 6 months of leading marketing for the company’s largest division. Lead team of 95+ marketing professionals.

Vice President, North American Rolled Products Category (2008-2009)Responsible for the P&L of over $3 billion in annual sales of U.S. consumer bath tissue, paper towel, wipes and napkin brands. Led multi-functional teams comprised of Marketing, Research and Engineering, Product Supply, and Finance to deliver operating plans. Directly managed, mentored and provided direction to team of 50+ team members.Vice President, Brand Development, North Atlantic Family Care (2006-2008)Led all marketing efforts for high-profile North American and European consumer bath tissue, paper towel, wipes and napkin brands representing over $4 billion in annual sales. Directed brand development, insights and product innovation pipeline for highly recognized consumer brands (SCOTT®, COTTONELLE®, VIVA®, ANDREX®, SCOTTEX®, PAGE®, HAKLE®).

Held P&L responsibility for company’s largest consumer products business accounting for over $2 billion in annual sales. Directed development and growth of North American bath tissue business and competed in the highly competitive and largest non-food consumer packaged goods category in North America. Led direct marketing team of 25+ and guided development of long-range global bath tissue business plans.

Marketing Director - SCOTT and VIVA brands (2001 - 2003)Managed P&L for $1.3 billion bath tissue, paper towel and napkin business. Led cross-functional P&L teams charged with establishing business direction and attainment of business goals. Directed marketing team of 20+ responsible for consumer and customer marketing initiatives. Marketing Director - COTTONELLE and VIVA brands (1999 - 2001)Held P&L responsibility and led business teams for $800 million bath tissue and paper towel business. Directed product introductions and re-launch initiatives.Marketing Director - KLEENEX brand (1998-1999)Associate Marketing Director - KLEENEX brand (1995 - 1998)Managed marketing efforts for $900 million North American folded products business which included company’s flagship KLEENEX® facial tissue and KLEENEX®, HI-DRI® and BOUTIQUE® napkin brands. Managed advertising and promotion budget of $120 million. Provided work direction and support to marketing staff and multi-functional team in matrix organizational structure.

Product Manager - North American Towels and Private Label Facial Tissue (1995)Regional Marketing Director, Southwest Region (1993 -1995)Assistant Product Manager - DEPEND and POISE brands (1990-1993)

Managed all marketing communications and supervised staff of 15 that was responsible for all public relations, direct marketing and fundraising efforts for $26 million non-profit organization. Developed successful alumni recruitment program, recruiting 20,000 alumni within first year.

Coordinated all aspects of President’s public image and speaking engagements. Managed President’s office including budget development, staff supervision and interaction with Board of Directors.