Alan Mackenzie

Alan Mackenzie Email and Phone Number

Chief Executive Officer and Spider @ WeboDigital
Johannesburg, GP, ZA
Alan Mackenzie's Location
City of Johannesburg, Gauteng, South Africa, South Africa
About Alan Mackenzie

At Webo, "Spiders" are those that coach others to work the web to create digital marketing platforms that grow businesses and the personal wealth of those that work in them. Read more on the Webo Group Structure, the seven Webo Divisions including Abreo the Wealth Creation Division at: https://www.webo.directory/rules.phpMy career has led me to specialize in the growth of start-ups and in the improvement of service delivery in underperforming organizations in the private and public sectors. I have built, tried and tested a framework for performance enhancement that has delivered extraordinary turnaround/step-change results. My experience in strategic forward-planning; operating within budgets; administration; negotiation; and the application of modern leadership methods has been gained as a:- Project Manager of National and Presidential projects- Financial Director in the private sector - Chief Financial Officer/Deputy Director-General in the public sector- Managing Director in the private sector- Chief Executive Officer of a National NGO- Chief Executive Officer in the private sector - Editor of an Aviation Magazine, Author on Leadership and Management and on Making Money Online.To find out more, please visit: - https://linkedin.com/company/webodigital- https://linkedin.com/company/abreo-arbitrage-

Alan Mackenzie's Current Company Details
WeboDigital

Webodigital

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Chief Executive Officer and Spider
Johannesburg, GP, ZA
Employees:
8
Alan Mackenzie Work Experience Details
  • Webodigital
    Chief Executive Officer And Spider
    Webodigital
    Johannesburg, Gp, Za
  • Webodigital
    Chief Executive Officer & Spider
    Webodigital Apr 2013 - Present
    Johannesburg
    I have lead Webo from the outset. Read about Webo (Pty) Ltd at: https://www.webo.directory/hubs/At Webo, I work with a team of peers, aka Spiders, who coach Webo Hub SME's, in the Webo Academy, one of seven Webo divisions.The Webo Hub, with an advanced directory that creates a community of customers together with their customers, boasts a leading edge viral blog, website, store, landing pages, agile surveys, auto responders, forms and signup forms, bulk messaging, online… Show more I have lead Webo from the outset. Read about Webo (Pty) Ltd at: https://www.webo.directory/hubs/At Webo, I work with a team of peers, aka Spiders, who coach Webo Hub SME's, in the Webo Academy, one of seven Webo divisions.The Webo Hub, with an advanced directory that creates a community of customers together with their customers, boasts a leading edge viral blog, website, store, landing pages, agile surveys, auto responders, forms and signup forms, bulk messaging, online meeting rooms, online desktops, automated deal & coupon promotion, loyalty programmes with loyalty accounts/benefits for all & much more.• The Problem: Increasing competitiveness among B2B Corporates, who are not aware of the opportunity for audience building with Webo Community Hubs, seek ways to attract SME clients.• Another Problem: SME websites without huge marketing budgets are dormant and big B2B businesses scramble to find ways to grow their SME client base as it becomes evident that their growth is now based on their reach and relationships with SMEs. • What We Do: We help B2B businesses grow their brand value by providing value added benefits to SME clients so that they have a sense of belonging to a community where membership benefits include collective marketing and an alternative simple, effective and easy way to get their customers to grow their businesses without huge marketing budgets. • In Summary: We simplify digital marketing; The disruption is the creation of branded B2B hub communities offering digital marketing benefits to members. • In Conclusion: A Webo Hub is an online community that is like a virtual mall on the internet. All share the same location but each has a unique address and “the mall” offers eBusiness, eCommerce and eMarketing software to attract, retain & grow customer audiences.Search engine, search result overload & keyword saturation is here. Read more about our latest division, Webo Hubs by following the link below to our website. Show less
  • Criminal Justice Review
    National Project Manager
    Criminal Justice Review Jan 2009 - Apr 2013
    Pretoria
    Project Managing a performance enhancement project on the Forensic Chemistry Laboratories and the SA Criminal Justice Review. During this time I also assisted on the DNA Project and a wrote a computerized model of the entire criminal justice system to run “what if” scenario’s from the current period to twenty years into the future. This was used to predict prison populations, policing, justice, correctional and other staffing needs across the criminal justice cluster. It also assessed… Show more Project Managing a performance enhancement project on the Forensic Chemistry Laboratories and the SA Criminal Justice Review. During this time I also assisted on the DNA Project and a wrote a computerized model of the entire criminal justice system to run “what if” scenario’s from the current period to twenty years into the future. This was used to predict prison populations, policing, justice, correctional and other staffing needs across the criminal justice cluster. It also assessed alternative sentencing mechanisms. It ran to hundreds of pages as it started with basic inputs and then projected outputs, impact and outcomes. Show less
  • Business Against Crime South Africa (Bacsa)
    National Project Director
    Business Against Crime South Africa (Bacsa) Jan 2007 - Dec 2008
    Johannesburg
    National Project Director of the Presidential Leadership Development step change project titled: Baseline Effectiveness / Performance Enhancement. The project was tasked to improve the baseline performance of the Criminal Justice System. The project team included Government Ministers plus very senior business leaders.
  • Department Of Justice And Constitutional Development
    Cfo / Deputy Director General
    Department Of Justice And Constitutional Development Jan 2002 - Dec 2007
    Pretoria
    I was seconded to Govt. Served on the Exco’s of the Dept. of Justice & Constitutional Development, The National Prosecuting Authority and the audit advisory board of the Human Rights Commission. During this period I obtained for the Dept of Justice the first unqualified audit in the history of the department. The forensic auditing work involved all private audit firms, the Auditor General, retired commercial branch operatives and others and resulted in one of the largest forensic audits… Show more I was seconded to Govt. Served on the Exco’s of the Dept. of Justice & Constitutional Development, The National Prosecuting Authority and the audit advisory board of the Human Rights Commission. During this period I obtained for the Dept of Justice the first unqualified audit in the history of the department. The forensic auditing work involved all private audit firms, the Auditor General, retired commercial branch operatives and others and resulted in one of the largest forensic audits undertaken in South Africa. On the operational side a system of self direction and the management and leadership framework implemented saw a turnaround in service delivery that international consultancies had considered to be unattainable. This framework and a unique new budget framework were published locally and internationally and lead to inclusion of aspects in the International Accounting Standard ED27. Show less
  • Business Against Crime South Africa (Bacsa)
    Chief Executive Officer
    Business Against Crime South Africa (Bacsa) Jan 1998 - Dec 2002
    Johannesburg
    Appointed as National Project Manager and Strategist for Business Against Crime (BACSA) before becoming the CEO of BACSA. Left when I was seconded to the Dept. of Justice. At the time a very large private sector corporation's MD was seconded to the SAPS and I went to the DoJ&CD. It was a move backed and funded by Business Leadership SA as a result of a joint initiative by big business and the Presidency.
  • Small Indulgences (Pty) Ltd
    Managing Director
    Small Indulgences (Pty) Ltd Jan 1994 - Dec 1997
    Johannesburg Area, South Africa
    Started and ran (together with the Premier Group’s Food Industries CEO) a national black empowerment joint venture with the Premier Group (Small Indulgences (PTY) Ltd.) and sold my interest to a group company (Constantia Greetings Ltd / Hallmark/CNA). I won an international licensed merchandise marketing award from Disney for growth and marketing innovation. We created many jobs and I learnt many lessons about BEE start-ups and I left as I sold out my ownership shares.
  • Hospitality
    Managing Director
    Hospitality Jan 1987 - Dec 1993
    Johannesburg Area, South Africa
    Joined a start-up called Hospitality as CFO and minority shareholder and later became the MD. sat on the Boards of Group companies in Southern Africa in including Hospitality Resorts & Hotels. Took the company into the Premier Group and grew the company across Southern Africa. Sold a 50% interest to the International Sodexho Group, who is arguably the largest facilities management operator in the world. Left as the company was sold and a French MD was brought in.
  • Udw
    Associate Professor
    Udw Jul 1982 - Dec 1987
    Durban
    Invited by the PAAB to create and implement a strategy to improve the under-performing University of Durban-Westville’s (UDW) Dept. of Accountancy. They had not had one student pass the PAAB’s board exams for CA’s in 5 years. Accepted the post of HOD of the Dept. of Accounting at UDW and Associate Professor of Financial Management and Information Technology. Was invited to serve on the senates of the University of Transkei and the University of Zululand. Was the Natal Chairman of SASUTA… Show more Invited by the PAAB to create and implement a strategy to improve the under-performing University of Durban-Westville’s (UDW) Dept. of Accountancy. They had not had one student pass the PAAB’s board exams for CA’s in 5 years. Accepted the post of HOD of the Dept. of Accounting at UDW and Associate Professor of Financial Management and Information Technology. Was invited to serve on the senates of the University of Transkei and the University of Zululand. Was the Natal Chairman of SASUTA (Southern African Society of University Teachers of Accountancy). Left for a variety of reasons including the fact that my mission had been accomplished. From facing closure, the Dept. was rated to be the top Dept. in SA for the education of Chartered Accountants by the PAAB. Show less
  • University Of Cape Town
    Lecturer
    University Of Cape Town Jan 1979 - Jun 1982
    Cape Town Area, South Africa
    Invited by the PAAB to create and implement a strategy to improve the under-performing University of Durban-Westville’s (UDW) Dept. of Accountancy. They had not had one student pass the PAAB’s board exams for CA’s in 5 years. Accepted the post of HOD of the Dept. of Accounting at UDW and Associate Professor of Financial Management and Information Technology. Was invited to serve on the senates of the University of Transkei and the University of Zululand. Was the Natal Chairman of SASUTA… Show more Invited by the PAAB to create and implement a strategy to improve the under-performing University of Durban-Westville’s (UDW) Dept. of Accountancy. They had not had one student pass the PAAB’s board exams for CA’s in 5 years. Accepted the post of HOD of the Dept. of Accounting at UDW and Associate Professor of Financial Management and Information Technology. Was invited to serve on the senates of the University of Transkei and the University of Zululand. Was the Natal Chairman of SASUTA (Southern African Society of University Teachers of Accountancy). Left for a variety of reasons including the fact that my mission had been accomplished. From facing closure, the Dept. was rated to be the top Dept. in SA for the education of Chartered Accountants by the PAAB. Show less
  • Deloitte & Touche
    Articled Clerk
    Deloitte & Touche Jan 1974 - Dec 1978
    University of Natal: Part-time Accountancy Student and full-time Articled Clerk with Deloitte & Touche (Left as I had completed Articles and took up the offer to lecture)

Alan Mackenzie Skills

Strategic Forward Planning Operating Within Set Budgets Administration Negotiation Turnaround Management And Leadership Project Management And Leadership Managing And Leading Step Change Managing And Growing Start Ups Researching And Writing Magazine Editing Graphic Design Internet Based Software Development Service Delivery Performance Enhancement Drafting International Reporting Standards Creating People Centred Organisations Creating Profitable Small And Home Based Enterprises Entrepreneurship Business Case Modelling Process And Systems Mapping Change Management Coordinating Senior Corporate Volunteers Book Author Strategy Management Leadership Start Ups Project Management Consulting Strategic Planning Marketing E Commerce Ngos Online Marketing Leadership Development Coaching Budgets Business Strategy New Business Development

Alan Mackenzie Education Details

Frequently Asked Questions about Alan Mackenzie

What company does Alan Mackenzie work for?

Alan Mackenzie works for Webodigital

What is Alan Mackenzie's role at the current company?

Alan Mackenzie's current role is Chief Executive Officer and Spider.

What schools did Alan Mackenzie attend?

Alan Mackenzie attended University Of Cape Town, University Of Kwazulu-Natal, Paab, University Of Kwazulu-Natal.

What are some of Alan Mackenzie's interests?

Alan Mackenzie has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights.

What skills is Alan Mackenzie known for?

Alan Mackenzie has skills like Strategic Forward Planning, Operating Within Set Budgets, Administration, Negotiation, Turnaround Management And Leadership, Project Management And Leadership, Managing And Leading Step Change, Managing And Growing Start Ups, Researching And Writing, Magazine Editing, Graphic Design, Internet Based Software Development.

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