Alanna Libbrecht Email & Phone Number

United States

Drive and execute product vision for an edTech SaaS platform. Develop product strategy through data insights and market research. Collaborate with Design, Engineering, and Sales to deliver market-leading eLearning experiences to large corporate customers.Our team delivers 5+ major strategic features per year, along with dozens of smaller features and product improvements.Developed a strategic roadmap for early AI adoption, resulting in the release of multiple novel content generation features and a long-term roadmap for applied AI.As Co-Chair of the VitalSource DEI Committee, I support the organization in creating and fostering an equitable and inclusive work environment by providing educational programming, celebrating cultural events, and making proposals to executive leadership. As DEI leadership, I am also responsible for managing the committee's membership, calendar, projects, and budget.

Greater Seattle Area

- Interfaced between Sales team, manufacturing partners, and external clients for strategic sales opportunities- Managed projects, including daily tasks like triage, prioritization, and escalation- Managed relationships with both new and legacy customers- Customer/partner support, including communicating about complex and ambiguous challenges- Offered engineering recommendations to customers- Collaborated with manufacturers to create solutions for customer needs- Managed product data in ERP system- Created Excel spreadsheets to track technical specifications, pricing data, and customer requirements- Retrieved relevant product data using tools like pivot tables and vlookups

Greater Seattle Area

- Interfaced between Engineering team and airplane manufacturing customers for new sales opportunities- Gathered requirements from customers and translated them into technical specifications for the Engineering team- Customer support, including communicating about technical requirements with non-technical audiences- Managed sales opportunities, including daily tasks like customer check-ins, Engineering team update calls, and distributing product samples- Managed sales opportunity data in ERP system and Excel documentation

Piscataway, New Jersey

- Collaborated between Marketing, Design, and Engineering teams, as well as external partners and consultants- Managed projects, including daily tasks like triage, prioritization, and escalation- Developed new product features around emerging markets, including IOT and SaaS- Defined technical specifications and product requirements- Verified concept viability, feasibility, and desirability with tools like data analysis- Mined qualitative and quantitative research data for meaningful insights- Translated research insights into actionable product plans- Prioritized product and feature roadmaps- Presented product vision and strategy to executive audiences, both via oral presentations and written communications- Delivered 3-5 new products per year into the go-to-market pipeline- Championed market research, resulting in a roughly $100,000 quantitative and qualitative research project- Published inventor for 5 innovative product patents

Greater Pittsburgh Area

Master'S Degree, Product Development

Activities and Societies: Scotch'N'Soda Theatre, Got Consent? CMU - Specific focus in Business concepts like finance, marketing.

Bachelor Of Science (B.S.), Mechanical Engineering

Activities and Societies: Scotch'N'Soda Theatre, Got Consent? CMU