Alanna Vitucci, D.B.A.

Alanna Vitucci, D.B.A. Email and Phone Number

Public Relations Director @ Universal Technical Institute, Inc.
Phoenix, AZ, US
Alanna Vitucci, D.B.A.'s Location
Greater Phoenix Area, United States
About Alanna Vitucci, D.B.A.

Award-winning public affairs leader specializing in strategic, highly creative and outcome- driven advocacy, communications, and public relations programs.Specialties include:- Alumni Relations- Annual Reports - Community Advocacy- Corporate Culture- Corporate Social Responsibility - Creative Direction- Crisis Communications- Event Management (10 - 1,000 attendees)- Executive Communications- Mergers & Acquisition Communications- Public Relations- Social Media- White Papers

Alanna Vitucci, D.B.A.'s Current Company Details
Universal Technical Institute, Inc.

Universal Technical Institute, Inc.

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Public Relations Director
Phoenix, AZ, US
Alanna Vitucci, D.B.A. Work Experience Details
  • Universal Technical Institute, Inc.
    Public Relations Director
    Universal Technical Institute, Inc.
    Phoenix, Az, Us
  • Universal Technical Institute, Inc.
    Public Relations Director
    Universal Technical Institute, Inc. Aug 2021 - Present
    Phoenix, Arizona, United States
  • University Of Arizona Global Campus
    Adjunct Faculty (Pr, Writing, And Editing)
    University Of Arizona Global Campus Jul 2021 - Present
  • Studio 12 Communications
    Founder
    Studio 12 Communications Feb 2017 - Present
    Scottsdale
    Specialties include corporate communications, PR, marketing communications, content marketing, publication management, and creative direction.WRITING & EDITINGMagazines, ebooks, newsletters, academic papers, speeches, websites, content marketing articles, publication management (print & digital)PUBLIC RELATIONSPress releases, social media & crisis plan developmentCORPORATE COMMUNICATIONSBenefits, communications training & corporate cultureENGAGEMENT MARKETINGEvents, email & researchCurrent clients include: - NoteBowl- University of Maryland University College Alumni Association- The Legacy School
  • Zovio
    Vice President Corporate Communications
    Zovio Oct 2019 - Jul 2021
    Chandler, Arizona
    Leadership of Zovio’s Corporate Communications team, which included: public relations, social media, investor relations, and internal communications. • Select achievements include:o Managed PR for the sale of Ashford University to the University of Arizona Global Campuso Transitioned internal communications from 50+ monthly emails to biweekly news push and intranet first strategy; increased the effectiveness of internal communications, as measured in annual Employee Engagement Survey, by 13.1 points in 12 months.o Strategically integrated video in internal communications and social media.o Co-led Zovio COVID-19 leadership team.
  • Rio Salado College
    Adjunct Faculty, Business Management
    Rio Salado College May 2018 - Dec 2020
    Tempe, Arizona
    Taught Business Communications (GBS233) and Workplace Communication Skills (GBS120)
  • Vertex Education (Formely Cfe Management Group)
    Director Corporate Communications
    Vertex Education (Formely Cfe Management Group) Apr 2017 - Oct 2019
    Chandler, Arizona
    # Leadership of public affairs team for Vertex Education and their largest client, Legacy Traditional Schools: included alumni relations, principal communications, parent communications, Public Relations, academic research, social media, and crisis management.# Interim lead (12 months) of Vertex Education’s culture efforts; developed and implemented strategy that resulted in an 18-point increase employee engagement in a six-month period.# Provided executive communications counsel to CEO, Chief Academic Officer, and Superintendent
  • Early Warning Services
    Director, Corporate Communications & Pr
    Early Warning Services Jan 2015 - Feb 2017
    • Leadership of all employee communications programs: completed first-ever internal communications audit; launched employee news magazine; reduced costs of “all employee” meetings by 50% while increasing levels of employee satisfaction.• Managed HR Communications for all aspects of Open Enrollment, including authorship of 2017 Benefits Guide and related materials.• Subject matter expert for 2016 Voice of the Employee Survey.• Led rollout of Early Warning’s corporate values program; & developed monthly Aspire Award program designed to recognize employee’ values-based behavior.• Oversight of Early Warning’s 2015 Summit, a three-day user conference for 300; included accountability for $700,000 budget.• Led Early Warning brand marketing and public relations through two corporate acquisitions within a six- month period.
  • Northcentral University
    Director Of Marketing Communications & Alumni Relations
    Northcentral University Nov 2012 - Jan 2015
    Scottsdale, Arizona
    • Leadership of internal and external communications.• Served as Creative Director for Northcentral University brand, overseeing both content marketing and design teams. • Established faculty-driven subject matter expert PR program.• Planned and executed 2013 and 2014 two-day Graduation Ceremonies.• Developed and managed alumni relations program.• Executive speechwriter for both University president and provost.• Executive editor of award-winning e-magazine, Higher Degrees, for students, alumni and faculty.
  • Apollo Group
    Executive Director, Corporate Communications
    Apollo Group Jun 2011 - Oct 2012
    Phoenix, Arizona Area
    Oversees corporate communications for Apollo Group, the owner of University of Phoenix. Includes development & oversight of Apollogrp.edu; internal and external communications support for Apollo Group's Corporate Social Responsibility and Sustainability programs nationwide, and media relations in Arizona.
  • Apollo Group
    Executive Director Of Alumni Relations - University Of Phoenix
    Apollo Group Mar 2008 - Jun 2011
    Developed and led University of Phoenix's Alumni Relations program and alumni engagement strategy, which included: increasing membership in the Alumni Association from 56k to 360k in a 28 month period; launching Phoenix Focus (www.phoenixfocus.com), the alumni magazine in February of 2009; creating and implementing the Alumni Mentoring Program; developing and implementing the annual Homecoming program; launching the Alumni Association website, strategic development and launch of UOPX alumni chapters (nationally); establishing the first Facebook site at University of Phoenix (Alumni Association) & Linked In group; as well as launched the annual Alumni Association Survey program.
  • Countrywide
    Vice President, It Communications
    Countrywide Apr 2006 - Feb 2008
    Developed and executed communication strategies for division with more than 5,000 employees; Created and delivered 5-point manager communication certification training program to increase front line management communication competency skills
  • American Express
    Manager, Global Finance Communications
    American Express Jan 2002 - Apr 2006
    Managed business-as-usual, change management and executive communications for Financial Center West and the American Express Service Center (US Consumer Cards); completed Six Sigma Green Belt Certification project on effectiveness of finance manager and director communication skills globally; Increased service center intranet weekly readership from an average of 100 to 2,250 unique user IDs; Project manager for Global Finance intranet and quarterly digital magazine; increased site intranet readership by 250% and magazine readership from 125 to 3,200; Produced town halls for 5,000 finance employees globally (satellite uplinks between US, UK and India); Produced leadership conferences for 1,000 plus employees
  • Phillips Petroleum
    Senior Communications Specialist
    Phillips Petroleum Mar 1999 - Dec 2001
    Employee communications lead for 2,300 Circle K stores in 18 states; Employee communications lead for $140M multi-year change management initiative for Circle K; managed $3M communications project budget; won Public Relations Society of America (PRSA) and IABC awards for communication program
  • Professional'S Choice
    Marketing Coordinator
    Professional'S Choice Feb 1997 - Apr 1999
    Marketing and communications support for international dealers; new product press releases; won company award for “market potential” analysis of Canadian equestrian market; saved company $250k by evaluating success factors of community relations programs.

Alanna Vitucci, D.B.A. Skills

Strategic Communications Leadership Strategy Public Relations Corporate Communications Strategic Planning Management Marketing Communications Internal Communications Program Management Public Speaking Social Media Media Relations Leadership Development Change Management Marketing Training Press Releases Business Strategy Team Building Project Planning Budgets Social Media Marketing Employee Engagement Higher Education Analysis Organizational Development Communication Training Nonprofits Entrepreneurship Coaching Editing Intranet Strategy Editorial Event Planning Communications Planning Community Development Fundraising Editorial Consulting Enrollment Management Integrated Marketing Message Development Executive Communications Change Communication Leadership Communication Writing For The Web Messaging Product Development Editorial Project Management Alumni Relations

Alanna Vitucci, D.B.A. Education Details

Frequently Asked Questions about Alanna Vitucci, D.B.A.

What company does Alanna Vitucci, D.B.A. work for?

Alanna Vitucci, D.B.A. works for Universal Technical Institute, Inc.

What is Alanna Vitucci, D.B.A.'s role at the current company?

Alanna Vitucci, D.B.A.'s current role is Public Relations Director.

What schools did Alanna Vitucci, D.B.A. attend?

Alanna Vitucci, D.B.A. attended Northcentral University, University Of Phoenix, Trinity College Dublin, William Woods University.

What skills is Alanna Vitucci, D.B.A. known for?

Alanna Vitucci, D.B.A. has skills like Strategic Communications, Leadership, Strategy, Public Relations, Corporate Communications, Strategic Planning, Management, Marketing Communications, Internal Communications, Program Management, Public Speaking, Social Media.

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