Alan Yeoh

Alan Yeoh Email and Phone Number

Growth, Retention & Loyalty Marketing Leader | Sustainability Crusader @ Walmart
Alan Yeoh's Location
San Francisco, California, United States, United States
About Alan Yeoh

A driven, self-motivated professional with deep expertise in customer relationship management (CRM), growth, engagement and loyalty marketing, management consulting and corporate strategy. Proven P&L ownership and leadership skills, with a track record in managing cross-functional teams and multinational clients. Extensive experience working across industries such as high-growth technology, prestige consumer products, financial services and telecommunications, with international exposure gained from living and working in the United States, United Kingdom, Singapore and Australia. This diversity empowers me to craft innovative solutions to overcome the most complex business challenges. Areas of expertise: Customer experience management (CXM) | Digital Marketing | Corporate strategy | Business strategy | Operations strategy and improvement | Strategy execution | Business transformation | Organization effectiveness | Change management | Customer relationship management (CRM) | Consumer marketing | Advanced data analytics | Customer loyalty programs | Retention marketing | Financial modeling | Business case development

Alan Yeoh's Current Company Details
Walmart

Walmart

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Growth, Retention & Loyalty Marketing Leader | Sustainability Crusader
Alan Yeoh Work Experience Details
  • Walmart
    Vp, Head Of Crm & Lifecycle
    Walmart Sep 2020 - Present
    Bentonville, Arkansas, Us
  • Retold Recycling
    Co-Founder
    Retold Recycling 2019 - Present
    California, Us
    A Shark Tank featured, and Mark Cuban supported, business: Retold is a subscription service for recycling your unwanted clothes & textiles! Diverting textiles from landfill, one yellow bag at a time. Next time you go to throw out one odd sock, you'll remember Retold!
  • Airbnb
    Head Of Growth Marketing - Luxury
    Airbnb 2020 - Aug 2020
    San Francisco, Ca, Us
  • Airbnb
    Head Of Crm & Engagement - Luxury
    Airbnb 2019 - 2020
    San Francisco, Ca, Us
  • Uber
    Head Of Rider Crm
    Uber 2017 - 2019
    San Francisco, California, Us
    • Led CRM for rider segment that deepens engagement, increases retention and builds long-term loyalty to platform• Focussed on developing best-in-class CRM capabilities including hyper-personalization of communications, decision science models for audience targeting and message amplification through multi-step, multi-channel campaigns
  • The Vitamin Shoppe
    Vice President, Crm & Loyalty
    The Vitamin Shoppe 2016 - 2017
    Secaucus, Nj, Us
  • The Estée Lauder Companies
    Executive Director, Global Consumer & Loyalty Marketing - Mac Cosmetics
    The Estée Lauder Companies 2012 - 2016
    New York, Ny, Us
    • Conceived, developed and launched MAC Select, a global omni-channel consumer loyalty program for MAC Cosmetics• Drive the global CRM and Loyalty strategies for MAC Cosmetics - develop end-to-end lifecycle and omni-channel programs that promote deeper engagement, bolster brand loyalty and elevate the consumer experience• Primary source for integrated consumer analytics and insights that directly support business strategies
  • The Estée Lauder Companies
    Director, Global Crm - Corporate Marketing
    The Estée Lauder Companies 2011 - 2012
    New York, Ny, Us
    • Develop global standards, guidelines and initiatives for establishing best-of-breed CRM Center of Excellence in conjunction with key ELC brands and ensuring adoption by all regions• Provide extensive support to international markets in ensuring that all CRM strategies and programs are executed to the highest level of effectiveness, and being the primary conduit for inter-regional best-practices sharing
  • Bt (British Telecom)
    Strategy Consultant
    Bt (British Telecom) 2009 - 2011
    London, Gb
    • A member of the BT Future Leaders Programme, providing internal strategy consulting and project execution services across the BT group of companies• Instigated and led two business transformation initiatives across three lines of business using systems thinking principles• Developed the medium term market strategy for the Enterprise Communications suite of products for the Multinational Corporations segment • Built the foundations of systems thinking in the BT business improvement streams and gaining broad support from senior executives in the different lines of business across BT
  • Teradata
    Senior Business Consultant (Crm), Asia-Pacific
    Teradata 2005 - 2007
    San Diego, California, Us
    • Led local in-country teams in implementing advanced business and marketing analytical solutions for retail banking and telecommunications clients across the Asia-Pacific region• Designed the consulting module for behaviour-based segmentation which was subsequently used by the CRM practice in the Asia-Pacific and EMEA regions; also one of the main contributors to the design of the EBM consulting module for the Teradata Global CRM Community of Consultants
  • Carlson Marketing
    Regional Account Director / Business Development Director
    Carlson Marketing 2003 - 2005
    Minneapolis, Mn, Us
    • Managed the relationship, and grew the Asia-Pacific revenues, of one of Carlson Marketing's global client • Negotiated with partner companies in India, Hong Kong, Japan, Taiwan and China to provide marketing services locally for Singaporean clients
  • Telstra
    Loyalty & Retention Marketing Manager
    Telstra 2000 - 2003
    Sydney, Nsw, Au
    • Developed and implemented processes for incorporating advanced data mining and analytical techniques into targeted marketing campaigns• Developed and managed loyalty and retention campaigns for the mobile telephony division; the overall contribution by the retention marketing team exceeded AU$20M in retained revenues for the business

Alan Yeoh Skills

Management Consulting Business Strategy Business Transformation Data Analysis Customer Relations Analysis Business Process Improvement Marketing Strategy Segmentation Customer Acquisition Strategy Development Customer Experience Program Management Analytics Business Planning Cross Functional Team Leadership Strategic Planning Marketing Management Change Management Direct Marketing Customer Engagement Business Analysis Team Management Retail Integrated Marketing Business Intelligence Database Marketing Strategy Crm Customer Service Mobile Devices Leadership Marketing Customer Relationship Management Management Business Development Competitive Analysis Project Management

Alan Yeoh Education Details

  • The Wharton School
    The Wharton School
    Strategic Management
  • Unsw
    Unsw
    International Business
  • University Of Technology Sydney
    University Of Technology Sydney
    International Marketing

Frequently Asked Questions about Alan Yeoh

What company does Alan Yeoh work for?

Alan Yeoh works for Walmart

What is Alan Yeoh's role at the current company?

Alan Yeoh's current role is Growth, Retention & Loyalty Marketing Leader | Sustainability Crusader.

What is Alan Yeoh's email address?

Alan Yeoh's email address is al****@****art.com

What is Alan Yeoh's direct phone number?

Alan Yeoh's direct phone number is +120155*****

What schools did Alan Yeoh attend?

Alan Yeoh attended The Wharton School, Unsw, University Of Technology Sydney.

What skills is Alan Yeoh known for?

Alan Yeoh has skills like Management Consulting, Business Strategy, Business Transformation, Data Analysis, Customer Relations, Analysis, Business Process Improvement, Marketing Strategy, Segmentation, Customer Acquisition, Strategy Development, Customer Experience.

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