Alba Xia
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Alba Xia Email & Phone Number

E-Commerce Manager at OnePlus
Location: New York, New York, United States 7 work roles 2 schools
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Current company
Role
E-Commerce Manager
Location
New York, New York, United States
Company size

Who is Alba Xia? Overview

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Quick answer

Alba Xia is listed as E-Commerce Manager at OnePlus, a company with 3105 employees, based in New York, New York, United States. AeroLeads shows a matched LinkedIn profile for Alba Xia.

Alba Xia previously worked as Social Media Strategist at Oneplus and Master in Integrated Marketing Communications at Northwestern University Medill School. Alba Xia holds Master, Integrated Marketing Communications from 美国西北大学.

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Email format at OnePlus

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OnePlus

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Profile bio

About Alba Xia

With my experience in marketing and project management, I have gained a unique perspective of using a consumer-centric mindset to enhance brand-customer relationships. I’m passionate about consumer insights, market research and content marketing. With 5+ years of digital marketing experience in U.S. and China, I’ve been fortunate to take leadership roles in teams with diverse skills and backgrounds.Outside of work, I enjoy singing, vlogging and photography. One fun fact about me, I’m also a certified luxury goods authenticator. --------Functional Expertise: Project Management, Consumer Insights, Market Research, Data Analytics, Segmentation, Competitive Analysis, Brand Strategy, Content Marketing, Digital Marketing, Social Media, Cross-functional Collaboration, E-Commerce, Streaming Media, Video Editing, Team Leadership

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Alba Xia's current company

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OnePlus
Oneplus
E-Commerce Manager
New York, NY, US
Website
Employees
3105
AeroLeads page
7 roles

Alba Xia work experience

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E-Commerce Manager

New York, NY, US

Social Media Strategist

Current

美国 纽约

- Developed and curated engaging content for social media platforms, specifically Twitter, Instagram, TikTok, and YouTube. Produced viral TikTok content that reached 60M organic views, resulting in 200k follower growth.- Reviewed analytics and created reports on key metrics. Developed and executed influencer marketing strategy.

Oct 2022 - Present

Graduate Student Consultant

Baltimore, Maryland, United States

My team worked closely with the Global Personalization Team at Under Armour to develop a strategic roadmap that ensures a more personalized experience in all DTC channels.

Jun 2022 - Aug 2022

Live-Streaming E-Commerce Project Manager

Xilai Culture Limited Co.

中国 浙江省 杭州

Managed the Douyin(TikTok) account and live-streaming e-commerce channel for a pre-owned luxury goods brand.

Apr 2020 - Jul 2021

New Media Editor / Event Planner

美国 Massachusetts 波士顿

New Media Editor- Wrote advertorial content for over 100 businesses across various industries.Event Coordinator- My team orchestrated eight Dealmoon Asian Street Food Night Market Events and expanded to Seattle, Bay Area, and Dallas to attract thousands of attendees per event.

Sep 2017 - Jun 2019

Dark Room Monitor

Monitored the darkroom and mixed hazardous chemicals at school’s photography department. Mentored students with their projects.

Feb 2016 - Jun 2018
Team & coworkers

Colleagues at OnePlus

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2 education records

Alba Xia education

Master, Integrated Marketing Communications

Coursework in Marketing Strategy, Consumer Insights, Financial Accounting, Brand Management, Media Marketplace, Market Research, and.

Technology, Entrepreneurship And Design; Literary And Visual Arts

Activities and Societies: A Capella and Cultural AssociationsThe Rocket Pitches (A Capella) VP of Marketing • Operated marketing campaigns.

FAQ

Frequently asked questions about Alba Xia

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What company does Alba Xia work for?

Alba Xia works for OnePlus.

What is Alba Xia's role at OnePlus?

Alba Xia is listed as E-Commerce Manager at OnePlus.

Where is Alba Xia based?

Alba Xia is based in New York, New York, United States while working with OnePlus.

What companies has Alba Xia worked for?

Alba Xia has worked for Oneplus, Northwestern University Medill School, Under Armour, Xilai Culture Limited Co., and Dealmoon.

Who are Alba Xia's colleagues at OnePlus?

Alba Xia's colleagues at OnePlus include Syed Faheem, César García Ramírez, 谭克斌, Pradhumn Kanase, and Himanshu Mehta.

How can I contact Alba Xia?

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What schools did Alba Xia attend?

Alba Xia holds Master, Integrated Marketing Communications from 美国西北大学.

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