Director Of Commercial Operations - Generics
Springfield, Il, Us
Drove generic category pricing strategy and execution for all classes of trade across a national network of distribution centers. Enhanced customer pricing effectiveness delivering year over year margin improvement across segments using effective targeted pricing to unique market and product groups. Effectively partnered with sales, sourcing, and purchasing teams to drive 4-year sales CAGR of 22.5% and profit CAGR of 33.8%.Serving as the Director of Commercial Operations - Generics, proactively identified, developed, and executed long-term strategies and initiatives that resulted in maximum profit growth through customer programs and pricing. Responsible for all aspects of commercialization for the generics product category which included: architecting programs and pricing strategies, maintaining product level competitiveness across a portfolio of 7,000 skus, and ensuring accountability for accurate and timely administration of programs and pricing. Defined and delivered a compelling commercialization vision, strategy, and roadmap, responding to qualitative and quantitative inputs from customers, organizational partners, and industry partners. Analyzed historical data to develop market and product segments to align pricing with process stakeholders’ needs and customer insights on price elasticity. Develop targeted pricing and sourcing practices that aligned customers’ price sensitivities, product characteristics and category strategies to achieve optimized sales and profit results aligned with the organizational go to market strategy.