- Spearheading a team of content specialists that run social media projects for over 30 clients from the hospitality, food and beverage, and beauty industries.- Oversees monthly social media reports.- Project highlight: Conceptualized and executed a successful communication and influencer strategy for a leading Indonesian healthcare brand on social media. This led the brand to gain over 2m impressions, over 7,000 comments, over 5,000 shares, and over 3,500 saves within three months of the campaign.

- Led social media projects, ensuring they are delivered in a timely manner.- On top of this role, I initiated crafting content communication strategy for clients; which led to my promotion a year later.

- Developed bespoke social media strategies and influencer campaigns for clients that saw an increase in their accounts’ engagement rate by 2%.- Apart from clients, maintained a strong relationship with Key Opinion Leaders (KOL) and extended future collaborations with over 200 Indonesian KOLs from celebrities to nano KOLs across Instagram and TikTok.- Project highlight: Developed and customised a one-year strategy to manage and develop CIMB Niaga’s community (CIMB Niaga Warriors) using a five love languages approach.- Project highlight: Created a campaign entitled Hope in December 2020 for @pulchragallery. This campaign resulted in over 100 messages in 5 days and over a 10% engagement increase during the campaign.

- Maintained a strong relationship with Key Opinion Leaders (KOL) and extended future collaborations with over 100 Indonesian KOLs from celebrities to nano KOLs across Instagram.- I volunteered to expand my responsibilities, such as crafting brand and social media strategy; building new skills beyond this role.- Project highlight: created a collaboration event between a male and a female watch brand named “Interlude” and invited almost 100 influencers to come and enjoy the event. Our social media impressions increased to over 1000% and all the influencers were satisfied as they never attended brand events like ours.

- Developed social media strategies and influencer campaigns for all clients.- Apart from clients, maintained a strong relationship with Key Opinion Leaders (KOL) and extended future collaborations with over 100 Indonesian KOLs from celebrities to nano KOLs across Instagram and TikTok.- Project highlight: Developed a charity event with Demian Aditya, one of Indonesia’s most prominent magicians. The event was successful as the tickets were sold out and Demian was happy with our service.

- Lead and supporting actor for movies, TV series, and web series- Hosted online and offline events, from wedding ceremonies, birthday parties, product launches, to music festivals.