Albert Masih Email and Phone Number

1. Sucessfully launched 12 new cities in all the three formats .Retail stores , warehouses and big land parcels for new park format .2. Independently handling major geographies north , west , east and south India ( upto Hyderabad) .4. Co-Ordinate & closure of Tri – Party Agreement with all stake holders Signing of with Developer , On boarding process and Closure after getting LDD done .5. Liaison with Corporate Legal Team and the developer/franchisee on title due diligence, Documentation and conclusion of agreement.

Taking care of all the format retail expansion ( mi homes , mi studio , mi store and vending machines ) in mall and high streets for north India and East India .Generate / validate leads and evaluate new store opportunities in various locations and crucially examine new properties along with the cluster/Area manager & Ops Head for both the fomats of Mi home and MI studio.Jointly Conduct feasibility study related for Suitability of the Building, Business and Financial sustainability and growth with all stakeholdersPrepare the New Store business proposal note, coordinate with Finance Team.Co-Ordinate & closure of Tri – Party Agreement with LL, Franchise and company. Closure of franchise agreement, LOI sign of with LL & franchise, Signing of IRR with franchise & LL, On boarding process and ClosureLiaison with Corporate Legal Team and the developer/franchisee on title due diligence, Documentation and conclusion of agreement.Identify new markets and evaluate property/Malls with Xiaomi Corporate team with common negotiation for better commercials

• Planning & executing effective marketing plans, including P&L structures designed to assure achievement of agreed-to volume, market share & profit objectives; creating functional budgets and ascertaining efficient utilisation of business systems & resources• Organizing BTL activities focusing on brand establishment; analysing market trends & accordingly chalking out measures for countering competition; coordinating the in-store promotional activities for new releases & special products• Identifying and networking with financially strong & reliable franchisees, resulting in deeper market penetration & improved market share; monitoring stock availability, product display, service standards at the franchise outlets to enhance client experience • Developing modern retail store format as an additional sales channel; identifying locations for new stores, ascertaining the commercial feasibility of stores, handling display, stock, merchandising, plano-gram, etc. for stores• Implementing product positioning, pricing & business development efforts throughout the region in alignment with the company’s mission & vision; monitoring visual merchandising at Retail Stores, competitors pricing / schemes and maintaining brand standards• Ensuring maximum customer satisfaction by achieving service quality norms; handling shop-floor interaction with customers for effective resolution of grievances and obtaining feedback; offering value-added services to increase customer ‘stickiness’• Leading & monitoring the performance of team members to ensure efficiency in business operations and meeting of individual and group targets; facilitating trainings for store/franchise staff to enhance their operational efficiency /productivity

• Generating franchisee enquiry through BTL activities • Closely working with BD for site closure • Taking care of area mapping and competition mapping for any upcoming new location.• Closely working with projects team for timely delivery of site .• Propose new locations to the management by analyzing the competition and the market.• Taking care of salon opening and make it break even in three months and further handover to regular operations team • Making marketing plan as per the market desire so to get 750 clients in a month in first three months .• Recruitment + Training of front-line staff • Close coordination with supply chain and projects team to make sure salon will deliver on time .

 Managing 22 Stores of Chandigarh Tricity & Haryana. Responsible for the Implementation of the Standard Operating Procedures for all across the stores. Currently leading & mentoring the team of 150 Associates with 12 store managers. Ensuring good in-stock at all times at the stores, execute visual merchandising, put efforts to increase ABV and basket size. Ensuring improvement in overall margins at store level to get the stores for positive Contribution. Instrumental identifying & developing properties for the retail stores based on location, population, buying pattern. Identify the training needs of the staff & closely working with the L&D department to ensure the entire staff is equipped with Product knowledge, soft skills required to create a WOW experience at the store Responsible for building excellent relationship with the External and Internal customers. Driving the P&L for all the stores and make Team understand about the importance of P&L.

 Coordinating with merchandising team for ensuring merchandise availability at the time of grand opening.  Monitoring store targets and coordinating and supervising all activities required to ensure the achievement of the same at the time of grand opening  Training the front-line staff on standard operating procedures and product knowledge. Protecting company stock, cash and assets, and teach the store staff about the same Teach staff to adhere VM norms in terms of planogram . Maintaining opening related MIS. Handling the team of 130 associates while set up’s.  Ensure “Clean As You Go “At every store . Coordinating with legal dept for store licenses before grand opening.  Successfully opened 19 new stores across Punjab and handling Haryana individually.  Successfully handled 3 cash and carry assignments OPENING ASSIGNMENTS (Chanigarh ,Jallhandar,Amritsar)

 Handling the retail space of 34000 sq ft. of north India through franchisee. Responsible for the achievement of the monthly sales target Enabling business growth by developing and managing a network of Channel Partners across assigned territories for deeper market penetration & reach. Identifying new market opportunities by developing and motivating Dealers, Wholesaler & Retailer and developing new Distribution Channels to increase the sales volume Organizing Product promotional activities for increasing the awareness and demand of the product. Key account management and building the strong relationship with 21 franchisee