Staff Product Manager, Interfaces And Data
CurrentI build the interfaces that advertisers use to manage and analyze ad campaigns, the platform and data pipelines that power those tools, and the signals they use to track key off-platform events.- I drove a substantial effort to close usability gaps across our reporting tools. Over the course of a year, I launched numerous features and iterative updates that increased overall usability scores by over 100% and lowered advertiser churn. - I drove a business-critical end-to-end signal protection initiative that developed novel statistical and modeling techniques, coupled with interface and access changes, resulting in protecting 30%+ of at-risk signals.