Albert Yang Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, Ca, Us

Detroit, Michigan, Us

• Migrated the app tracking from Google Analytics to Segment, resulting in real-time data, improved data quality, and enhanced user segmentation and personalization capabilities• Managed the in-house AB testing platform, enabling product managers to create, run, and measure experiments with ease and efficiency.• Planned and executed the product roadmap for multiple product verticals, ensuring alignment with business goals and customer needs.• Built the customer 360 data platform that supported cross-functional teams with better business strategy and user targeting.

Lehi, Utah, Us

• Created alignment across product and data organizations for cross-team roadmap planning• Collaborated with cross-functional teams including engineering, product design, sales, and customer support to develop new product features from concept to launch• Conduct product research to prioritize feature development and gain buy-in for initiatives that require significant investment or change management efforts.• Design experiments to drive product direction with iterative innovation and measurement• Develop measures of product data quality, maintain metrics, and own data collection to present insights to product leaders and executives to drive strategic improvement• Identify important opportunities for our users and business to remove barriers to product adoption, retention, engagement, and monetization• Apply expertise in quantitative analysis, data mining, and data presentation to see beyond the numbers and understand how users interact with both consumer and business products

Bellevue, Wa, Us

• Work with CRM team, Operation team, and CX team to deliver insights and data visualization strategies that directly support key business drivers • Design and execute AB test to evaluate the effectiveness of new strategic initiatives • Utilize API and ETL skills to map data from various sources, built self-serviced dashboards for users with no technical background to perform exploratory data analysis • Define optimal data models (both predictive and prescriptive) to provide more complex research and analysis to support business operations and present findings to management

Palo Alto, Ca, Us

• Tracked, analyzed and interpreted trends in seasonal sales and inventory data to free up over 240k inventory budget.• Built demand forecasting time series models in R to provide forecast value to meet 95% service levels.• Researched different market trends across Asia-Pacific to provide analytical support to new product launch for financial analysts.

Culver City, California, Us

• Mined in-game data and user data with SQL to manage game metrics for user segmentation.• Developed interactive dashboards with Tableau for the client to gain insights on user behavior and provide recommendations for user’s personalization strategies.• Proposed insight to address dynamic game difficulty balancing and find the perfect balance between users’ experience and profitability.• Collaborated with game teams and product managers to manage in-game sales, CRM programs, seasonal content, economy, and user traffic.• Effectively communicated relevant KPIs and updates to key stakeholders twice a week.

Chiyoda-Ku, Tokyo, Jp

• Implemented effective retention strategies and content; Increased ROI (drive 7% growth of official SNS account followers) and reduce churn rate by 17%.• Developed brand awareness and curated online content for LINE TV website's main page that enhanced click-through rates by 12%.• Provided analysis and recommendations through KPIs using data from social platforms and web tools to lead content and posting strategy.

New Taipei City, Tw

• Identified target audience and optimized social media tactics using data from Google Analytics.• Work cross-functionally with product and marketing team; Negotiated and corresponded with tech YouTubers for promotional videos.

Master'S Degree, Business Analytics

Bachelor'S Degree, Management Information System