- Provided ad-interim management- and project support @ Raamstyling B.V. (www.raamstyling.nl ) in Eindhoven - Sept. 2023 - Feb. 2024)- Providing ad-hoc support @ Fontys Hogeschool during role-plays with students and lecturers.

Chief Marketing OfficerMember of Global MT; responsible for:- Brand Management- Product Design & Innovation- Product Marketing and Portfolio Management- Digital Marketing (Lead- and Demand Generation; Account Based Marketing)- Segment Management- Country Marketing- Marketing Communication- After Sales

- Foreign Partner of Lighting Business Consulting Russia; (www.LBConsulting.ru\about-partners) - Lighting Industry consultations to Private Equity Firms and consultancy firms like , like a Senior Expert role @ Stern Stewart & Co. GmbH- Support to Start-ups and Start-up development- Free lance Marketing Consultation to companies/Interim assignments

General Manager & Chief Marketing Officer of the International Business Unit of Opple;Shanghai (PRC)Cross departmental team of 130 FTE’s; Sales, Marketing, Order desk, Supply Chain (direct supports) and HR, Legal & F&A (dotted lines)Member of the Global MT; directly reporting to the CEO and owners of the company General Management:• 30% sales growth; significant profit growth• New sales strategy developed and implemented• Expansion in ME, Asia, India, Brazil,… Show more General Manager & Chief Marketing Officer of the International Business Unit of Opple;Shanghai (PRC)Cross departmental team of 130 FTE’s; Sales, Marketing, Order desk, Supply Chain (direct supports) and HR, Legal & F&A (dotted lines)Member of the Global MT; directly reporting to the CEO and owners of the company General Management:• 30% sales growth; significant profit growth• New sales strategy developed and implemented• Expansion in ME, Asia, India, Brazil, Africa• Started in India, Restructured Brazilian organization. • Localization of the ME- and South-African organizations• Customer Service improved by new supply strategy• Set-up new international dealership- and HR contractsCMO:• New Visual Identity defined and implemented• Launched a new global web-site and social media strat. • Global PR- and Brand activities set-up and executed• Restructured International Portfolio Management• Set-up a Global Product Database• Organized 3 successful global/regional Lighting Exhibitions• Many new Product launches developed, prepared and executed • International Marketing Team set up and strengthened Show less

- Team of 10 Marketing FTE’s (based in Suresnes (FR) and Aachen (DE) and 7 country marketers.- Member of EMEA Management Team Philips Automotive Lighting• Responsible for the development and execution of the regional Automotive Marketing strategy and annual plans for the Consumer- and OEM-market for the Business Units: Lamps, LED and Mobility, in close alignment with the responsible channel sales managers, global OEM account managers and regional country sales managers (After Market)… Show more - Team of 10 Marketing FTE’s (based in Suresnes (FR) and Aachen (DE) and 7 country marketers.- Member of EMEA Management Team Philips Automotive Lighting• Responsible for the development and execution of the regional Automotive Marketing strategy and annual plans for the Consumer- and OEM-market for the Business Units: Lamps, LED and Mobility, in close alignment with the responsible channel sales managers, global OEM account managers and regional country sales managers (After Market) • Responsible for regional Brand- and Product (Pricing) management, incl. many new Product launches in the various markets• Responsible for the organization and quality of regional Fairs participation like ‘Automechanika’ and ‘Eurobike’ (After Market) and ‘ISAL’ (OEM). Both were very successful with the highest customer- and lead recognition• Proposed and implemented the new Marketing EMEA organization structure• Re-organization of the OEM business development team• Maintained leadership position and improved profitability• Set-up the online marketing approach for Automotive• Developed a business plan for Africa Show less

- Team of 30 FTE’s (product & market segment) marketers - Member of European Management Team Professional Luminaires EMEA• Responsible for the development, roll-out and execution of the regional product strategies and annual plans in close alignment with the local marketing- and sales colleagues• Responsible for the Product strategy of the Regional Business Unit Targeted end-user segments: Retail, Hospitality, Offices, Industry, Healthcare and Roads, Urban & Sports… Show more - Team of 30 FTE’s (product & market segment) marketers - Member of European Management Team Professional Luminaires EMEA• Responsible for the development, roll-out and execution of the regional product strategies and annual plans in close alignment with the local marketing- and sales colleagues• Responsible for the Product strategy of the Regional Business Unit Targeted end-user segments: Retail, Hospitality, Offices, Industry, Healthcare and Roads, Urban & Sports (Municipalities). • Targeted intermediaries: architects/interior designers/specifiers, wholesalers and installers • Launched and implemented a LEAN Product Creation Project. • Set-up a co-development approach with key customers and creative designers/specifiers • Developed and implemented the European Marketing Communication strategy • Set-up a new market approach towards designers and architects• Restructured the Product Management Organization to accelerate the LEDification of the product portfolio• Launched many new product families and new lighting concepts, successfully• Helped to develop a market leadership position with our (LED) portfolio in the region Show less