-Curating ads & extensions for advertisers at scale while maintaining high levels of data quality. -Creating & handling campaigns on Google Ads to improve return on investment for the client.-Conducting keyword research to provide key marketing trend insights.-Providing query resolution & live support to the team.-Capturing USPs of any business to add value to the Google Ads.-Data correction in ad extensions extracted by executives on google's tool.-Mentoring new joiners with training & shadow sessions.-Collected content from the client’s website in retail, automobile, hospitality etc sector to create attractive text ads in response to the consumer's enquiry.-Keeping up with technological advances to optimize client's ad campaigns.

Engaged in digital business operations for google structured snippets project.