Brian Aldrich Email & Phone Number

Arlington Heights, Il, Us

Vernon Hills, Il, Us

Toronto, On, Ca

Vernon Hills, Il, Us

• Managed Automotive Paint & Body brands• Developed annual brand plans to direct innovation and long term brand strategy• Led new innovation development from concept through launch

Battle Creek, Michigan, Us

• Produced annual business review, a comprehensive evaluation of brand performance andhealth, as a foundation for long-term strategy to drive P&L results• Managed business performance reporting, forecasting, and competitive analysis for categoryand brand teams through Nielsen AOD consumption and SAP shipment platforms• Oversaw eight-figure brand AP&C budget spend, analysis, and reporting as liaison to financeteam, resulting in brand's ability to keep strategic investment targets• Drove social media strategy and execution; utilizing performance metrics and best practicesto implement an enhanced social presence based on continuous improvement• Led all promotional execution efforts as brand liaison to promotions team; restructuredmajor long-running partnerships to enable better long-term returns• Developed and managed brand coupon strategy, leading to implementation of new investment indigital space to complement traditional on-pack and paper inserts

Battle Creek, Michigan, Us

Coordinated activation strategies across numerous regional markets for global masterbrandcampaign, created insights and recommendations, and presented findings to seniormanagement, in order to drive scale and utilize brand's equity potential across the globe

Atlanta, Ga, Us

Performed industry competitive analysis and presented recommendations for senior leaders on Goody Brand's Canadian business strategy.

Boadilla Del Monte, Madrid, Es

Audited financial, market, liquidity, operational, and regulatory risks across the bank's U.S. divisions. Researched systems, processes, and industry best practices, and created templates used to identify and test risks.

Led accounting group and advised company owner on structure and growth strategy. Led a cross-functional team to update scheduling system for employees and clients. Implemented process for identifying and collecting overdue billing.

Boston, Ma, Us

Worked with team to secure financing for student loan transactions, including term securitizations and alternative transactions within varying market conditions, resulting in over $3B in deal volume. Analyzed loan databases in Access and Excel, to manage data requests from bank partners, rating agencies, and bond investors. Created periodic bond market research reports. Created presentations which were used by the Board of Directors, investor road shows, and the company website. Led project to analyze the affect on trust payments of a shift to standardize default reporting.

Potomac, Md, Us

Presented to senior management on effect of behavioral finance upon investment decisioning.

Master Of Business Administration (Mba), Strategy And Marketing

Bachelor Of Arts (B.A.), Economics