Aleah Kadry Email & Phone Number

Atlanta, Ga, Us

Brand Marketing Manager for the APG Live Well Outside Brand Family. We make dream outdoor spaces.Role Responsibilities include:-full scope brand management; oversee all aspects of marketing and business for the brand. Partner with digital media, product, sales, web and social, retail and e-commerce teams to ensure brand success. -PLM management and budget forecasting - Manage partnerships with major media partners such as HGTV and Better Homes - Manage influencer partnerships - Manage agency relations with PR, digital marketing and paid media agencies- Target outdoor living marketing content across digital channels towards today’s homeowners and developers -Coordinate with production team on Podcast “Inside Out with Belgard” production and content management

Worked on strategic innovation campaigns for Papermate, Shaprie and Elmer’s including:- execution of high priority new product launches through a 24-36 month new product development pipeline -market analysis to identify white space opportunities- business case development for new product launches- social media management for PaperMate Instagram- creative asset management across packaging, branding, design, web, print and social campaigns - consumer insights studies - collaboration with R&D and Usability teams- collaboration with analytics team and primary analytics research

Atlanta, Georgia, United States

- Plan and execute quarterly product development launches - Create Integrated Marketing plans with Marketing and Product teams - Feature building and prioritization for new products and custom pilots -Product lifecycle management -Maintain strategic partnerships and customer relationships -Managing and contributing to innovation efforts

Atlanta, Georgia

Key tasks including: -Social Media content planning -Market and Business Strategy-Marketing content creation-Market Research-Digital Marketing Collaboration-Customer Outreach -Pricing support

Louisville, Kentucky, United States

Intern on the brand partnerships and social media team for Papa Johns International - Worked with Sr. Brand Manager to coordinate celebrity sponsorship in Papa Johns international regions (APAC, EMEA, LATAM)- coordinate with US brand teams to develop brand best practices guidelines for international franchisees - coordinate international influencer marketing paid partnership details

Greater Atlanta Area

-Worked on Brand Development team for Fortune 500 corporation Newell Brands, whose vast portfolio includes premier consumer brands such as Sharpie, Marmot, Paper Mate, Rubbermaid, Crockpot and Yankee Candle.-Created and presented cross-branded, consumer insights driven project aimed at capturing $134mm market.-Identified strategic partnerships and market strategies for the 2019-2020 Back to School year.-Recommended a given portfolio for the Back to School period and identified key pricing and profit margin recommendations.-Conducted market research to identify trends and consumer behavior within the back-to-school retail sector.

-Responsible for aiding Terry college of Business staff, faculty and graduate students with on-campus technological solutions-Developed skills in complex problem solving, technological troubleshooting, client relationships and metric-based outcome management

Created social-media based written content for the Odyssey at UGA

Bba Marketing, Magna Cum Laude, Business Administration And Management, General, Graduated Magna Cum Laude Class Of 2019

Activities and Societies: Pi Sigma Epsilon Marketing Fraternity, Delta Delta Delta Panhellenic Sorority, Women In Business, Philosophy.

Applied Neuroscience (Cognitive Science, Neuroscience, Sleep Studies, Psychology), 3.89

Studied Cognitive Science with an emphasis in: -Neurobiology -Theory of mind -Sleep Studies -Psychology

Environmental And Global Economics- Study Abroad In Oxford, England

• GPA: 4.00/4.00 • One of thirty Terry College of Business students chosen to complete an annual study abroad program in Oxford, England •.