Alec Watt Email & Phone Number

Reno, NV, US

Reno, Nevada, United States

Seattle, Washington, United States

Greater Detroit Area

• Client-facing experience developing and maintaining account/agency relationship through established interfacing, successful execution of creative & strategic requests, and actively participating in relevant.
• Oversee and manage multiple projects simultaneously while identifying and resolving inefficiencies in flow of work.
• Act as a primary liaison between partner agencies and internal teams, ensuring all parties are working cohesively to achieve client needs.
• Build and present creative briefs to relevant internal departments, making certain that established strategic pillars align with the content at hand.
• Link to client website, (The Alliance for Lifetime Income), here: https://www.protectedincome.org/

Detroit, MI

• Provide support to internal account team by managing creative/content creation and subsequent deadlines. Track current and upcoming projects while assisting with various client asks.
• Coordinate and facilitate between all resources within the agency to effectively reach all 24 Member Companies’ business objectives underneath the client umbrella.
• Build and develop relationships between internal departments including Digital, Creative, Strategy, as well as evolving relationships with multiple partner agencies.
• Use problem-solving and comprehension to locate and actively reduce inefficiencies within agency/client processes.

Dearborn, MI

• Provide support to Retail/Tier 1.5 departments, while learning Tier 2 retail communications.
• Assist managing Ford Dealer Network relations through updating FDAF Campaign Tracker on a week- to-week basis.
• Generate reports and prepare documents for weekly Ford Retail Communications client and status meetings.

East Lansing, MI

• Selected as one of the Account Managers to lead a team of 13 students to develop a 360 fully integrated campaign for Harley-Davidson Motorcycles.
• Led the agency’s team through the creative and strategic process.
• Built creative/strategic presentations.
• Presented the agency’s recommendation and point-of-view to Executives at Harley-Davidson Motorcycles corporate headquarters in Milwaukee, WI.

East Lansing, Michigan

• Assisted the Marketing and Communications department at the MSU Eli Broad College of Business. Analyzed current digital advertising/marketing efforts and generated reports regarding MSU’s future advertising plans.
• Focused mainly on advancing the presence of the MBA program online through the use of Google Analytics and Google AdWords to increase website traffic.
• Managed student data and acquisition through the use of Salesforce.
• Interacted regularly with department staff, faculty, and Executive MBA students. Assisted with all office related processes, special departmental projects, data management and recruiting activities.

East Lansing, Michigan

• Assisted with coordination of recruitment events for up to 100 students, networking with incoming recruiters to exemplify the excellence of Michigan State University MBA students.
• Served as the key point of contact with students, corporate sponsors, and employers to professionally meet needs and represent the university.
• Collaborated with Associate Directors to expediently accomplish strategic business goals, such as increasing overall enrollment.