Alec Bentson Email & Phone Number

Salt Lake City, Ut, Us

Stavanger, Rogaland, Norway

• Drove 120% client growth in 2023 by curating B2B and B2G marketing content and utilizing market research and analytics insights• Secured Helsingborg as Nivel’s first Swedish B2G client and fostered a partnership with Ri.Se by furthering sales efforts in Sweden• Achieved acceptance in several EU funding programs by enhancing investor relations portfolio, furthering business development

Stavanger, Rogaland, Norway

Lehi, Utah, United States

• Leveraged $1.9M annual advertising budget while overseeing 250 client accounts through search, social, and display advertising• Deployed best-in-class marketing strategies by coordinating advertising, listings, and SEO teams, while meeting daily with clients• Optimized lead generation for client needs, goals, and branding by analyzing the quality of thousands of organic and paid leads

Lehi, Utah, United States

• Assisted in the development and execution of search, display, and social advertising campaigns for 20+ franchises across diverse industries, including franchises with over 750 locations• Met up to 50 daily corporate and franchisee client requests for website updates, campaign adjustments, and listing management• Ensured achievement of daily, monthly, and quarterly targets by monitoring team goals and projects for 13 marketing managers

Grapevine, Texas, United States

• Implemented digital marketing strategies and operational processes, organized and created systems, managed special projects, and generated ideas and leads for small businesses, non-profits, and entrepreneurs• Increased event attendance by utilizing event listing platforms and newsletters, and updated the digital library with video recordings• Created original illustrative content for websites, social and email marketing campaigns, and podcasts using Adobe software

Bluffdale, Utah, United States

• Led company rebrand by creating a new logo, modernizing business processes, and building a website during change in ownership• Built a business portfolio of 25+ projects by capturing pre- and post-construction photos for sales, website, and showroom prints• Demonstrated expertise in all phases of construction by working on projects valued up to $2M while managing a multilingual crew

Logan, Utah, United States

• Enabled widespread student access to online learning resources during the pandemic by conducting market research and assisting educators in implementing Mathspace• Enhanced targeted outreach to future clients by analyzing North American market segments, identifying key strengths and weaknesses

Master Of Science In Business Administration, Strategic Marketing And Analytics

• Selected by MScBA program senior advisor to deliver the student speech at the 2024 graduation ceremony

Bachelor Of Science, Business Marketing

• GPA: 3.9 • Member of the Huntsman Scholars Program and Huntsman Marketing Association • Recipient of the Huntsman Direct Admin Award.

As, Business

• GPA: 3.9 • Dean's list