Senior Director
Current• Plan and lead multi-channel, multi-stakeholder public affairs and communications campaigns for some of the world's most recognized and challenged companies with teams ranging in size from 5-40 people• Develop insights-based issues management, reputation and advocacy strategies and accompanying measurement frameworks• Write campaign plans, narratives, messaging documents and external content• Define and target bespoke audiences and mobilize them to act (or not act!)• Work with creatives and paid media experts to define paid and content strategies, shape campaign content into impactful advertising efforts that change perceptions at local, national and international levels
Dec 2019 - Present
