Aleena Javed Email & Phone Number

Lahore, Pk

Lahore, Punjab, Pakistan

• Led cross-functional collaboration to enhance product scalability by 15%, ensuring seamless communication and design consistency with standardized Game Design Documents.• Partnered with the Studio COO to define a long-term product roadmap, boosting project alignment by 20% and accelerating deliverables aligned with market trends.• Streamlined Gaming feature development, reducing release timelines by 25% through actionable breakdowns, enhancing gameplay and team efficiency.• Improved player retention across 10+ game sessions with data-driven adjustments to puzzle mechanics and monetization.• Drove benchmarking efforts that raised game retention by 30% and established competitor analysis best practices in mobile gaming within six months.• Applied app store optimization strategies to increase conversion rates by 15-18% across 20+ games.• Analyze and categorize mobile video game industry. Identify trends and monitor competitors' performance.• Act as an internal consultant carrying out projects directly requested by Leadership Team and CEOs.• Support internal R&Ds providing insights about the market, audience profiles and benchmarking the competitors

Lahore

Kabirwala, Punjab, Pakistan

Project 1: Efficiency Sheet Automation and RIFD implementation• Enhanced time efficiency by 20% through the design of a robust and fully flexible automated efficiency sheet• Achieved a 25% improvement in employee efficiency by effectively planning and implementing a Radio Frequency Identification system (RFID) for automated entry of finished goods data, resulting in streamlined operationsProject 2: Benchmarking through Time Motion study and Optimization of Pick Face• Enhanced efficiency by up to 12% by conduction time-motion study and implementing a strategic order of pathway for the distribution center processes• Implemented strategic initiatives utilizing Eliminate, combine, rearrange and simplify (ECRS) technique to increase daily single order picking supply by 10% in the pick-face area

Multan, Punjab, Pakistan

• Utilized Excel to significantly reduce errors in the sales balance sheet by 20%, developing and providing comprehensive recommendations for future sales data entry, ensuring accuracy and integrity of financial records• Leveraged consumer data and market research findings to analyze customer behavior, and achieved 15% increase in customer engagement through the translation of insights on excel into actionable strategies that effectively captured and retained customer interest