Aleena George Email & Phone Number

I am a passionate marketing and branding professional with expertise in paid social advertising, brand strategy, and customer insights. I hold an MBA from HHL Leipzig Graduate School of Management and a Bachelor's in Information Technology from Mahatma Gandhi University, blending technical know-how with strategic business acumen.In my current role in Paid Social Advertising at TeamViewer, I develop and optimize targeted ad campaigns, utilizing data-driven insights to enhance audience engagement and support brand growth. My goal is to ensure our advertising strategies resonate with target audiences, driving impactful customer interactions and loyalty.Previously, as part of the Brand Experience team at TeamViewer, I created SMB personas, conducted customer surveys, and mapped customer journeys. This experience gave me a deep understanding of customer behavior and brand perception, which I leverage to create more personalized and effective marketing strategies. Prior to that, at Heraeus Comvance, I contributed to market research and developed branding strategies for product launches, further refining my skills in market analysis and campaign strategy.My early experience in customer sales and support strengthened my ability to understand and meet customer needs, fostering positive relationships and contributing to both revenue growth and customer satisfaction. I am passionate about using data to shape effective business strategies and elevate the customer experience. My commitment to ongoing learning and self-improvement fuels my drive to help brands connect meaningfully with their audiences.